Grow your email list and you will become at the top of your niche. The only thing standing between you and this goal is finding out what it takes to grow an email list. We have got 10 things that will help you understand how to build up a large-scale list of subscribers who want more from you than just sending out content updates, blog posts, or other types of marketing material.
1. Set The Right Goals For Your Email List
- You should set goals for your email list before you start.
- SMART goals are a great way to do this. They're Specific, Measurable, Attainable, Relevant, and Time-Bound.
- Examples of good email list goals include: increasing the number of subscribers by 100 per month, increasing engagement by 10% in three months, or signing up 25 new subscribers today.
2. Know What You Need To Start Building An Email List
Know What You Need To Start Building An Email List
To start building an email list, you need to know what you need to do to achieve your goals and make sure that it's worth the time and effort. For example:
- How many people do I want on my list? If it's just one person, then maybe it isn't worth putting any effort into getting them on your list. On the other hand, if this person represents a large chunk of revenue for your company or has influence over other employees' decisions, then getting them added as email subscribers might be worth considering for future growth opportunities.
3. Create A Subscription Form
You need to make sure that your subscription form is easy to use and mobile-friendly. In order for your email list to grow, you need to make sure it’s secure and fast.
Here are some things you should consider when creating a subscription form:
- Make sure it’s mobile-friendly so people can sign up on their phone or tablet without having any problems with the interface. If they want more information about what an offer is or how much money they will receive, then they will have access through their mobile devices as well as desktops. so make sure that there aren't any issues with this aspect of the process.
4. Place Your Subscription Form Everywhere
You should place your subscription form everywhere. You can do this by placing the form on your website, social media pages, blogs, emails, and offline materials such as flyers and pamphlets.
In addition to this, you can also use it as an incentive for users who have already subscribed to sign up again because they want more information about what you offer.
You might be thinking that placing a subscription form on every page of your website is going overboard but it doesn't have to be done like this. It all depends on how much time you want to spend creating these forms and how many new subscribers would be interested in receiving them from different sources.
5. Test Your Subscription Form On Mobile Devices
To make sure that everything is working properly on all types of browsers, I recommend using A/B testing software such as Optimizely or Unbounce for this purpose.
6. Test Your Subscription Form On Different Browsers
You should test your subscription form on different browsers, operating systems, and devices. You can use the same browser but with different operating systems or even with a different device like an iPhone or Android phone. This will help you in identifying any issues in your email marketing software that might be causing slowdowns or errors when people try to subscribe to your emails.
7. Implement Double Opt-In Mechanism
Double opt-in is a method of collecting email addresses that requires the potential subscriber to confirm their wish to be added to the list. It is a good way to ensure that your email list is full of interested people and avoids any spam complaints from people who have been added without their permission.
8. Optimize Your Thank You Page
Optimizing your thank you page is one of the most important things you can do to increase conversions.
The best way to optimize your thank-you page is by using a lead magnet or offer as an incentive for people to sign up for your email list. This will help make sure that people stay on the page longer, which means more chances for them to interact with what you have being promoted there.
Another way of increasing conversions on this page is by adding more value through added content such as video tutorials and eBooks.
9. Promote Your Email List All Over The Place
- To get the most out of your email list, you need to make it easy for people who are interested in what you have to offer to find and subscribe. This means adding a link at the top of every blog post, social media post, and website that leads directly back to an opt-in form for those who want more information from you. Make sure there’s no confusion about what steps are required in order for someone who clicks on this link. to have access to their information otherwise, they might miss out on all the awesome benefits. If someone is looking for something specific then put up a simple banner ad just above eye level which includes text such as “Get started today!” or something similar so they know where they can go next if they want more info about whatever product or service it is now time.
10. Be Consistent And Never Stop Building Your Email List
Email marketing is a long-term strategy that takes time and consistency to build. You should never stop building your email list, even if you have the most amazing product or service in the world.
You can never stop promoting your email list because it’s your best asset for growing revenue quickly and efficiently.
It's time to get started. No matter the size of your business, developing an email list can help you grow your brand and drive more sales. So start by setting goals for your email list and making sure it's optimized for conversions. Then test on different devices and browsers to see if someone will subscribe as well as double opt-in. After that, keep promoting your email list everywhere while being consistent with what you're doing every month or quarter so people don't forget about signing up because they think they're not getting enough information from their favorite brands anymore.”