UI/UX design has come a long way, and one of the best parts about this industry is that there are always new principles and techniques to learn. So it can feel overwhelming, especially if you’re just starting out in the field, but don’t worry! We’ve compiled some of the most essential UI/UX design principles so you can get started with confidence on your project to create effective user interfaces. So, if you’re ready to start learning some amazing UI/UX design principles, read on!
1) Clarity trumps beauty
The first principle is that clarity trumps beauty. In other words, it’s more important for your interface to be clear and easy to use than it is for it to be pretty. Of course, you want your design to be both clear and beautiful, but if you have to choose one over the other, clarity should be your priority.
2) Content before design
Good design doesn't just make things look pretty–it also makes things easy and intuitive for users. That's why, before you start designing your app or website, it's important to think about the user experience (UX) and what will work best for them. Here are six amazing principles of UI/UX design that you should keep in mind:
3) WYSIWYG – What You See Is What You Get
WYSIWYG is a common principle in UI/UX design that dictates that what a user sees on their screen should match the final product as closely as possible. This means that designers should avoid using placeholder text or images and instead use real content that accurately represents the final product.
4) Establish a visual hierarchy
In any design, it’s important to create a visual hierarchy—a way to organize the elements on the page so that the user knows where to look first, second, third, and so on. In general, the human eye is drawn to things that are large, bright, or in motion. So when you’re designing a user interface, you want to use these characteristics to guide the user’s eye toward the most important elements on the screen.
5) Call to action always (or almost always)
As a general rule of thumb, your call to action should always be visible. This means that it should be placed in an easily accessible spot on your website or app, and it should be designed in a way that makes it clear what users need to do.
6) Form follows function
In design, form follows function. This means that the form of an object should be based on its intended purpose. For example, a chair should be designed to be comfortable and support the user's weight. Aesthetics are important, but they should not come at the expense of function.
Designing a good user interface is important if you want people to use your product or service. A good UI can make the difference between a successful product and a flop. And while there are many factors that go into designing a good UI, there are six principles of UI/UX design that are particularly important to keep in mind.
If you're not a designer yourself, don't worry – there are plenty of great UI/UX design companies in India that can help you create a great user interface for your product or service.