A logo is a strong identity of a business which depicts expectations and feeling of brand. Using the Designhill logo maker tool can only be useful if you are aware of what an iconic and cool logo is composed of.
Don't worry, here we have a list of Exceptionally splendid custom logo designs to provide you with bits of crucial knowledge.
1.APPLE
So from our list of cool logos, the first one we consider is the famous Apple logo. First logo of this company depicted Isaac Newton sitting under an apple tree with an apple dangling over his head. As Steve Jobs returned to the company, he figured out that the original logo was too old. With passage of time, more monochromatic logos were demanded as the original logo did not look appealing on products. So with a little alteration over time, a present black apple logo with bite was created. Bite has a special meaning in the logo. First, to show it was an apple and not cherry tomato and second, to use it as a pun on Byte, a reference to tech company. With passage of time, a unique and recognizable Apple logo is produced.
2.NIKE
Nike has a hold over a wide range of sports equipment, footwear, clothes, accessories and services. Almost everyone around the world is aware of this brand and the iconic and cool logo. The Nike logo has an interesting history behind it. It was designed by a broke graphic student, Carolyn Davidson in 1971. Company made an investment of merely $35 to create the famous 'Swoosh'.
Design
Originally a strip was designed but then it was turned into a swoosh. Swoosh of Nike is inspired from Winged Goddess of Victory. Wings of Goddess represents speed, movement and power and so does the brand logo.
3.GOOGLE
Google is a search engine that we are very well aware of. Google logo is an iconic and recognizable one. It has various thoughts hidden behind those six letters. In 1998, Larry Page designed a computer version of Google letters using GIMP.
Design
Google uses primary colours in its remarkable logo but that pattern is not followed throughout as a secondary colour is used in 'L' which is to give a message that Google does not follow rules.
Logo has undergone various minute alterations over years with shades of colours used, shadows, dimensions from 3-D to 2-D and font style. All this to create a simpler and more recognizable version.
4.MERCEDES
The Mercedes brand is a symbol of elegance and strength. It deals with creation of best out of best luxury and commercial vehicles. Creation of iconic mercedes logos dates back to 1925. Three pointed star logo was designed in silver colour. These three points represent domination of Land, Sea & Air.Brand's logo has been around a century old but has not changed much. The idea of logo remains the same and has been as effective since. It is one of the sleekest logos and evokes luxury.
This cool logo symbolizes racing and ambition as well as the first class performance which this luxury brand provides. Moreover, it depicts reliability.
5. COCO CHANEL
Coco Chanel is an iconic brand in the fashion industry started by Gabriele Chanel. The remarkable Chanel logo is composed of 2 interlocking Cs in opposed manner.
The interlocking CC logo is a symbol of luxury, wealth and elitism. In addition to this, it also symbolizes style and elegance. There are a lot of theories prevalent about the inspiration behind the famous logo.
Design
Two Cs come from the initials of Coco Chanel and her young love and business partner Arthur Capel. The manner in which logo is designed is possibly inspired from geometric patterns on stained glass window in the orphanage where Chanel stayed in her childhood according to The Fashion House.
6.TARGET
Target is an international retail corporation and recognized worldwide.
Target designed their telltale and cool logo with more than 200 considerations and hardwork in the year 1962.The logo is a visual metaphor. Apparently, it is a pictorial depiction of the actual target.
Target logo is remarkable because of its simplicity and thoughtfulness.
The design
The central circle depicts Bullseye, nickname for Target's registered trademark. Red colour stands for passion and importance while white depicta cleanliness and health. Circles represent friendship and endurance. The way in which all elements are placed forms an image of a target.
This all produces a prominent and literal logo which evokes reliability and recognition in customers. It is amazing how much thought has been put into the logo.
7.SHELL
Shell is a well known oil and gasoline company but originally it started out as a trading company which traded shells in 1891.
With time, they expanded its roots over the oil business but the logo still represents its initial business.
At the start, the logo was in black and white shade but a few years later colours were incorporated in the shell. It is important to mention that red and yellow colours were not used, keeping colour psychology in mind. Real reason behind this choice was to build a strong emotional connection with customers by using Spanish Flag colours. Furthermore, bold letters were used to build a strong and bold image of brand.
8.FEDEX
First plain blue Fedex logo was launched in 1973. It has undergone various changes but in 1994, the logo which is famous today was designed.
Fedex logo has an invisible arrow between last E and X. This white arrow is a symbol of speed and movement. These qualities are important for a delivery brand. The logo has been designed with thoughtful use of purple and orange. For different arms of the company, different colours are used. Colour psychology has properly taken care of. Purple remains the main colour and various colours are used for Ex for various fields.
9.COCACOLA
The Coca-Cola logo is one of the most cool and impressive logos in the world without any doubt. It has faced various changes from its birth but the script lettering has remained largely similar from the start
The cursive and iconic lettering is highly unique and depicts fashionable class. It also has a nostalgic effect. Red colour evokes passion and boldness and it is also known to stimulate appetite. The fonts used fit perfectly with the identity of the brand.
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