The last few years have witnessed the growth in the adoption of the crypto whitepaper by various Blockchain development companies in the industry. To unlock new revenue streams, many businesses are launching crypto coins or tokens in the current scenario. But to promote them in the crypto market, it's crucial to launch some marketing strategies. One such method is crypto whitepaper development.
As many crypto tokens are on the verge of joining the league of cryptocurrency players, investors and crypto users see whitepaper as a significant resource for data collection. Whitepapers play a pivotal role in building the brand image in the industry, boosting credibility, and demonstrating thought leadership. With data-rich information, a white paper is an excellent tool to penetrate the crypto market and command investors' attention.
However, developing a whitepaper from scratch is a challenging yet time-consuming task. Writing a white paper requires thorough research along with rich knowledge and an in-depth understanding of solution architecture and token economics.
In this blog, we've shared a plethora of aspects of whitepaper development. But before moving any further, let's understand what a crypto whitepaper is and the writing style to be followed to create one for your project.
Table of Contents
- What is a Crypto Whitepaper?
- Writing Style & Language to be Followed for a Crypto Whitepaper
- Perks of Investing in Blockchain Whitepaper Development
- Key Elements of a Crypto Whitepaper
- Most Successful Crypto Whitepaper Examples
- Final Words
What is a Crypto Whitepaper?
In layman's terms, a crypto whitepaper is a document released to inform users about the potential of a Blockchain project, all the technical details, and a roadmap for how it plans to grow in the crypto market. Most of the crypto whitepapers are launched during the ICO(Initial Coin Offering) event of a project.
Writing Style & Language to be Followed for a Crypto Whitepaper
The writing style and tone of the language vary from whitepaper to whitepaper. When writing a crypto whitepaper, it's necessary to follow a very formal and almost academic style of writing.
- The document you're intended to publish should be very descriptive and professional in tone.
- Your whitepaper shouldn't contain any grammatical errors and the text should be properly formatted to make it look professional.
- Try to gather data from high authority websites and avoid using any guesses or assumptions.
- Must use a professional translator in case you want to publish your whitepaper in multiple languages.
Perks of Investing in Blockchain Whitepaper Development
Though there are countless benefits of investing in the crypto whitepaper development, below listed are some crucial ones:
Whitepapers generate fundraising opportunities
Entrepreneurs must invest in crypto whitepaper development to generate funds during ICO events. A crypto whitepaper thoroughly explains a product's potential that helps enterprises raise funds and sell tokens conveniently. Not only it help users understand the ongoing challenges in the crypto market but also provides a solution to overcome them without any hassle. The idea of listing key problems along with their respective solutions encourages crypto investors to make hefty investments in the product.
Whitepapers create awareness for ICO events
Many businesses prefer to publish whitepapers prior to their major ICO events. The reason being: A whitepaper launched for promotional purposes helps businesses to gain a lot of potential contributors and crypto investors. The main aim is to inform investors about the next endeavor or announce the launch of an existing product. For example: A whitepaper named “lightning network whitepaper” was written back in 2016 just to create awareness and to educate readers about unique ways to scale Blockchain.
Whitepapers are used to pitch target audience
Crypto whitepapers are primarily written for targeting investors and developers. Whitepaper localization makes it easy for enterprises to pitch the target audience. The method of translating whitepapers into a particular language by targeting the demographics is called whitepaper localization. With localization, businesses can easily target people of different languages and cultures across the globe.
Key Elements of a Crypto Whitepaper
Following are some primary elements you must keep in your mind before starting with the crypto whitepaper development:
Disclaimer
In the beginning of the whitepaper, you must include a legal notice or a disclaimer that contains information about any restrictions or notifications, exemption of certain countries' residents from buying the product due to local laws, or simply addressing investors about the product.
Table of Contents
From introduction to the problem to the roadmap, this section lists all pointers along with page no. that you are about to cover in your whitepaper. The “Table of Contents” will inform readers about the estimated length of a whitepaper and the time required to read it completely.
Introduction
The first and the most important step in writing a crypto whitepaper is a compelling introduction. It is a section where you must give a brief description of:
- The problem that your product is going to solve.
- Why it's necessary to overcome challenges in the market.
- The potential of your product.
- The latest trends and obstacles in the Blockchain industry.
The best way to write the introduction is to represent it in the form of a letter from a CTO/CEO addressing crypto investors.
The Problem
In this section, all the primary obstacles enterprises are facing in the Blockchain industry will be covered in detail. This is where you need to grab readers' attention by thoroughly listing all challenges and why they need your product.
The Solution
Talk about how your product fits in the current market, why it's unique, how it will overcome all the problems, and working in this section. Make sure to include all key features and explain each one of them in detail.
Token Utility & Tokenomics
It is one of the most vital aspects of a crypto project. Token utility means how your product will be utilized by users in the real world. On the other hand, Tokenomics or Token economics will explain all economics of a crypto token: from its qualities to its distribution, production, and much more. In this section, you can also demonstrate to investors that the money invested will only be spent on development and future projects.
Roadmap
Not only should a whitepaper include the sections written above but also a development roadmap. It must include the short-term and long-term goals of your project within a flexible estimated timeline.
Legal Team & Advisors
This is the section where human touch is necessary. Try to fill this section with the photos and short biographies of all team members and technical advisors that have worked on the project.
Most Successful Cryptocurrency Whitepaper Examples
Following are some popular whitepaper examples in the market:
Bitcoin whitepaper
The whitepaper is written by Satoshi Nakamoto who created a decentralized Bitcoin network.
Key Highlights
- Authoritative Information
- Very detailed & comprehensive
- Engaging graphics
Litecoin whitepaper
It was released via an open-source client on Github by Charlie lee.
Key Highlights
- Informational
- Custom icons
- Color consistency
Sentigraph:
EMOT, is the official token for Sentigraph with a total supply of 1 billion tokens.
Key Highlights:
- Usual background
- Well-elaborated structure
- Unique charts and graphs
Rentberry:
A decentralized global home rental platform whitepaper.
Key Highlights:
- Trendy Colors
- Consistent writing style
- Flow charts and graphs
Enjincoin
Enjin coin is a cryptocurrency with an authentic purpose for online gamers.
Key Highlights
- Captivating graphics
- Lots of white space
- Formal tone
Final Words
There is no denying that whitepaper development has become one of the most influential marketing strategies for promoting crypto products over the past few years. It is also true that the crypto market is also very competitive in the current scenario. So adopting a whitepaper development strategy could make all the difference between the success and failure of your crypto project.
From business benefits to key elements, various aspects related to crypto whitepaper development were shared in this guide. Rest, if you're willing to know more about the crypto whitepapers and looking for a company to develop one for your crypto project, then consultation could be sought from blockchain whitepaper development company.
Why must you hire a Whitepaper Development Company?
They provide mission-driven whitepaper development services to help their clients' build strong foundations for crypto projects. The company strives to build long-term relationships with its clients, have deep knowledge of their forte and have free crypto white paper templates with proper information that provide boost the speed to grow your business in cryptocurrency markets . They also signed a confidentiality agreement with its clients to prevent the release of any information and ideas related to the project. The whitepaper development process followed by the company includes the following steps:
Understand
Whitepaper writers gain an in-depth understanding of their client's project to chart a path to whitepaper creation. They create white papers populated with authoritative information that is equally accessible to the less knowledgeable minds of public investors.
Research
After understanding the entire project, the team conducts thorough research to gather data, statistics, and all necessary information put forth in the whitepaper.
Content Creation
The company follows a design thinking-driven approach to create crisp content that enlightens investors about the key information of the product.
Design
After writing a comprehensible document, the whitepaper writers create a perfect balance of text and graphics while ensuring the incorporation of design elements into the whitepaper.
0
