On the first day of April, brands usually pull a prank on their consumers by launching fake products, misdirect them into hoaxes or simply remind them to not be a fool. This year too, brands did not disappoint. They used their marketing campaigns to help their consumers giggle or drive home a bigger message through their pranks.Here are the best 2021 April fool pranks by Companies in India :OLAAs fuel prices skyrocketed this year, Ola decided to launch a fully autonomous electric flying car called ‘Ola AirPro.’ The car is so light that you can lift it with one hand and you won’t ever need to worry about finding the perfect parking spot and worry about poor urban planning. MTV INDIA Ever fell for “Bas 12th nikal lo, ek baar college mil gaya toh maze hi maze?” Join the club, friend .This campaign will make you ponder upon a lot of bad decisions that you have made in your life. At least we took an unwanted trip down the unpleasant memory lane. URBAN COMPANY Urban Company has a solution for you! Its new Alarm At Home service will send a trained professional to wake you up from your sleep, no matter what. FLIPKART The e-commerce giant gives you a glimpse of the future with its April Fool’s Day prank. It said that the platform will accept bitcoin as a mode of payment. VOLKSWAGEN Carmaker Volkswagen published a press release announcing that its US operations will be changing its name to ‘Voltswagen.’ The move, read the release, was to signify the company’s commitment to electrifying its fleet. However, the auto giant has now announced that it was just a prank. KEVENTERS Keventers launched a limited time period ‘Bhang Flavoured Milkshake’, on the eve of the Holi long weekend; with a reveal on April Fool’s Day of how they had orchestrated a well-timed and aptly themed prank around a product that didn't really exist. IXIGO Ixigo decided to launch a smart seat that makes its travelers trip turbulence-free.april fool marketing campaigns
