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The party wear brand, Azzure Couture is out with its new catalog of evening dresses. While the collection will still take some time to reach the retail outlets in the market, the collection is live on their website.

According to the critics, it is the best collection of evening dresses till now which Azzure Couture released last week. While for most of the dresses, the inspiration seems to be from Hollywood, however for some of the dresses, a regional touch of various parts of the world can be seen. The use of the net work on the dress seems to be outstanding and has been brought out with perfection and with an apt combination of colors and patterns.

The creative head of the Azzure Couture, shared that it took a little more than the usual time to release this collection out in the market as the designing and research work took extra time. Since they have their retail stores all across the globe, they wanted to study the regional fashion and incorporate it along with the Hollywood style. According to him, the new collection received lots of praises in the latest fashion show. Moreover, a lot of retailers from various parts of the world have expressed their interest in Azzure Couture’s evening dress collection. The marketing head of the brand shared that the request by the non Azzure Couture retailers would be evaluated based on various points and yes the deserving ones would be contacted for the further round of discussion.

Azzure Couture’s stylist shares some styling tips that shall help the ladies planning to buy evening dresses from the new collection released last week. These are as follows

How to choose the dress

Choose the dress that highlights the best body part. The best body part can be a narrow waist, shapely legs, long legs etc. For example, a dress that is a few inches above the knee highlights the shapely legs. Another example can be a dress with a low neckline can be worn to highlight the bust. So, as a piece of advice, choose a dress wisely to draw attention to the best body feature.

Evening Dress Length

According to the Azzure Couture’s Stylist, the length of the dress plays a very important role in defining the overall image of a lady. A petite woman should always wear short dress to make her appear taller and at the same time a tall lady should wear a dress that is not too long or not too short.


Wearing accessories along with the evening dress adds glory to the overall outfit. Depending upon the type of dress choose a gold jewelry, a silver jewelry or a diamond.

Azzure Couture feels that with the new collection reaching the stores in the market, it is going to achieve its annual targets and grow by 50% in comparison to the previous year. He is very positive about the collection seeing in the calls from the retailers and pre-booking orders from the customers on the website itself.



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