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Once we buying and consuming food in general and fish-food in particular, it is usually to make a comparison between fresh and frozen fish online. The lack of information and the false myths have a wrong image of frozen fish, attributing a series of deficiencies and prejudices that have nothing to do with the reality.

The main difference between a fresh and frozen food is that the second has been subjected to a decrease in the temperature, causing the freezing of its main component, the water. With this process its shelf life increases, as well its microbiological quality is assured, without altering its organoleptic qualities. That is, in the most times the frozen natural products may contain more vitamins and minerals than fresh chilled because they are frozen on board recently caught, at the moment of higher nutritional value.

Within frozen fishes, nutritionists point out of the highest quality to the deep-frozen foods. When the fish is caught offshore, it is processed and frozen immediately, at a temperature of -40º in a few hours. This procedure reduces the natural oxidation and preserves the freshness, preventing microbial growth and the loss of nutrients. In fact, this product offers in several times a nutritional quality superior to the fresh fish that can be found in the markets.

As well as to the reasons related to the own characteristics below to each food, the consumption of frozen fish involves another series of benefits such as:

– Reduction of environmental impact. Frozen food can be transported by mains of transportation less polluting, ship, rail or trucks.

– Biggest safety of fishermen, because they work with less urgency and they can choose the best conditions to fish.

 Consumption of the necessary quantity. When being previously frozen, you can choose quantity to be used, leaving in the freezer the rest that it is not to be used.

– Eat fish and seafood off-season during all the year. Nowadays you can purchase almost any type of frozen fish, which allows you to prepare countless dishes and having a more varied diet.

Good price. In general, frozen fish use to be cheaper than fresh fish. In addition, it has not to waste because it has already been cleaned before to be freezing.

– Presentations in a big variety of formats: the frozen fish is found in multiple presentations adapting to the preferences of each consumer; Filets, slices, loins, H&G, tails, sticks…

Having in mind all these advantages, we can conclude that the frozen fish is so nutritive and has the same characteristics as the fresh fish. The essential factor in this procedure is keeping the cold chain, from the beginning of freezing to the consumer’s home.

From Bradley's Fish we are betting on the frozen fresh: products of first quality that are captured, and afterward processed and freezing by the strictest mechanisms making sure to take the sea into your table.

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