Nowadays, people have started using mobile devices extensively. Mobiles have become an essential part of our lives. Similarly, mobile applications have gained wide popularity. According to a Statista report, currently, there are more than 3.48 million Android apps and 2.22 million iOS apps.
In today's competitive app landscape, offering valuable and user-friendly experiences is paramount. The right UX services can transform an app from being merely functional to genuinely engaging, ensuring users not only find it useful but also enjoy using it. In this blog, we'll explore the top 15 mobile UX design practices that can captivate users and set your app apart.
First, let’s start with understanding about mobile UX design and why it is important.
What is Mobile UX Design?
When it comes to optimizing mobile UX design, enlisting professional iPhone app development services is essential. Their expertise ensures that the application not only boasts an effective interface but also leverages seamless mobile app interactivity to enhance the overall user experience. This user-centric approach is key to making your app easily accessible and engaging.
Mobile UX is all about how the users experience your app. Most of the users look for apps that are interactive and easy to use. Many popular apps have smooth navigation and attractive interface.
However, achieving an exceptional user experience goes beyond design alone. It necessitates a seamless integration of custom software development tailored to your specific application's needs. Through custom software development, you can ensure that your app not only looks great but also performs optimally, meeting the high standards of today's discerning users.
There are many benefits of having visually appealing UI and UX designs. For instance, if people like your app, they refer it to others, and you get natural traffic to your website. Thus, increasing brand awareness and higher conversion rates.
Best 15 Mobile UX Design Practices
For making the best UI and UX designs, it’s necessary that you understand your customers. Having an idea of users’ wants and expectations can aid you in creating an ideal application. As per the reports, the number of mobile device users will reach 6.9 billion by 2023.
In this section, we have given the best mobile UX design practices that you can utilize while developing an application.
1. Simple Navigation
If your users can’t discover the advanced features you add to your app; then it’s of no use. You must make sure that your users are able to navigate through the app easily and discover its distinct features.
Try using easy-to-understand elements so that users know where to click and how to go to the next screen. You should also add a navigation menu so that the users can reach their desired screen with just a few clicks.
2. Be Minimalistic
Be minimalistic with your design, it’s always the key to the best UI and UX designs. Most of the users want ease of use, and you must try to keep your screens simple & straightforward.
Don’t add up too many interface elements that confuse the users. A good design is one that creates an equilibrium between uniqueness and understandability.
When it comes to UX/UI design and development, you should use UI elements that people are already familiar with. Try using standard layouts and usual icons so that the users can identify them quickly.
For instance, for a one-click call, you can use the phone symbol. For different social media sharing options, you can use their standard icons.
4. Design for Everyone
When designing the UX, you must keep in mind that you are designing for all. This is among the important UX design principles.
People use their mobile phones in different ways. It would be helpful if you design the UI elements of the app in such a way that let people access the app easily while doing other activities on the phone.
Make sure you place all the major buttons appropriately. Avoid placing the buttons on the top and the bottom corners of the app, as these places are difficult to reach.
5. See From The Users’ Perspective
Try to see your application from the users’ perspective and take things one by one. For instance, make a page for choosing the items, a sign-up page, verifying an action, etc.
You can make every page distinctive by using different shapes and colors. When you are adding any small step, ensure it doesn’t look similar to an important step.
6. Choose The Right Font
For creating the best application, it’s important that you focus on the various visual elements. Try using a font style that looks good and is understandable. Choosing a perplexing font style can spoil the UI and UX designs of your application.
According to Google & Apple, you should keep the font at 12 points. This size is apt for users to read the content on the screen without needing to zoom in. Also, it aids them in keeping the device at a safe viewing distance from the eyes.
7. Don’t Use Random Colors
A good color scheme for your application and brand can help you create lasting impressions on users. You must use an appropriate color palette that suits your application and its purpose.
There are some color principles that you must keep in mind while making the UI and UX designs of your app:
- Use your specific brand colors.
- Avoid using too vibrant colors.
- Consider color-blind users.
- Ensure proper color contrast.
8. Enough Spacing and Padding
A small device screen doesn’t mean that you should use a smaller font and less space. You should avoid overlapping texts and different elements. Keep the text and element spacing enough.
Stay updated about the new UX design and development technologies coming up in the market. For example, nowadays, new phones are coming with curved mobile displays. This means you need to expand padding by some pixels to avoid unnecessary touches.
9. Make Sure Buttons are Clickable
You must have experienced that when you are using an app, there’s a button that’s too small and doesn’t click. That’s when you exit an app.
Obviously, you don’t want this to happen with your users, as it leads to bad UX. For this reason, you must design your app buttons in an appropriate size. Also, ensure that all your buttons work perfectly at all times.
The UI/UX designers suggest using buttons of 44px height & width. This size of the button works precisely on all OS and mobile devices.
10. Smooth Scrolling
How irritating it is when we try to scroll a page, and it gets stuck. Make sure it’s easy to scroll in your application, even if the users try to do it fast.
The horizontal and vertical scrolls are the most commonly used scroll options. You can use horizontal scroll to enable users to scroll through the different products. Whenever there’s more content available, you must indicate it with a sign, along with the scrolling direction.
11. Skeleton Screens
Supposedly, the internet speed of the user is slow. You wouldn’t want them to see an empty screen. For this purpose, you can use skeleton screens or containers till the time the content gets loaded. However, you should try to keep your app rapid and consistent by showcasing the content in the least time.
12. Provide Support
To enhance your users’ experience, you must be available to them anytime. You can use different ways to be available to your users through the application, from chatbots via FAQs and click-to-call options.
13. Offer a Constant Experience
If your application is available on different devices like for web and mobile. Then, you must ensure that you offer a smooth and consistent experience to your users. So that when your users switch from one device to another, they don’t find the experience disturbing. Additionally, it helps you to create a positive brand image in your users’ minds.
14. Take User Feedback
The main aim of the designers is to design and develop a good UX for users. But by taking direct feedback from users, you can know what they like and prefer. This way, you can create and offer UI and UX designs that your users want. By understanding your users’ preferences, you can boost the overall experience of your users.
Once you have collected data from your users, you can personalize their experience. You can see & analyze their previous searches and past purchases to offer them special discounts. You can send them push notifications and in-app pop-ups. By offering personalized experiences, you can increase conversion rates.
The Bottom Line
If you want your users to remember your app, then you must offer them the best user experience. You can do that by offering a highly functional, consistent, and advanced app. Follow the tips that we have given above to create the bestUI and UX designs to enhance your user experience.
Sphinx Solutions is a leading and trusted UI UX development company. We can create the best web and mobile apps for a business, being an android app design company. To know mobile app design cost in India and for more information, schedule a call with our experts or email us at firstname.lastname@example.org.