You’ve got a great idea for a blog post, or maybe you just want to share some tips with your followers on social media. Either way, you know that writing engaging content is key to getting your message across. But here's the thing: if it's not optimized for search engines and social media platforms, you're missing out on an easy way to reach new people at scale.
To help you start writing SEO Ajman friendly content right away, we've put together this list of cardinal rules—that means they're non-negotiable!
Use the senses to describe things.
Using the senses to describe things is one of the cardinal rules for writing content that's SEO-friendly. To do this, you need to use concrete language and active voice.
This is the kind of content that Google and other search engines love to see, because it's easy for them to understand. The words you use are straightforward and simple, but they paint a vivid picture for readers. You're also using sensory language (sights, sounds, smells and tastes), which makes your writing more memorable—and therefore more likely to be shared on social media.
Understand the hierarchy of your page.
A good place to start is with headings, subheadings and lists. Headings are usually in the form of an tag, subheadings are typically in the form of tags and list items can be anywhere from a simple to something more complex like a bullet list or numbered list.
These elements help break up text into easily digestible chunks that are easy on the eyes as well as being both readable and scannable by search engines.
This is an important part of making sure that your content is easy to read and understand. If you have a long block of text without any formatting, it can be difficult for readers to find what they’re looking for.
The best way to avoid this problem is by using headings, subheadings and lists. Headings are usually in the form of an tag, subheadings are typically in the form of tags and list items can be anywhere from a simple to something more complex like a bullet list or numbered list. These elements help break up text into easily digestible chunks that are easy on the eyes as well as being both readable and scannable by search engines.
Optimize for image and video searches.
A picture might be worth a thousand words, but it's also great for Digital Marketing Company Ajman if you optimize for image search. When using images on your page, give them descriptive alt text that includes keywords related to the content of the page and the image.
Use captions too, as they become a part of the content when searched by Google or other search engines. For example, if an image shows a new car model with its name written across its side in bold letters:
Make sure all of your images are relevant—in other words, don't include an unrelated picture just because it happens to be sitting on your desktop somewhere. And make sure they're sized correctly; large ones will slow down load times and make visitors wait longer before seeing what kind of car you're selling!
Conclusion
With the right tools, like Google’s Webmaster Tools, you can keep track of your site’s search engine rankings. You can also use tools like Moz and Majestic to see how much social media traffic your website gets and hire the right expert company.
