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Characteristics of entrepreneurship

Fundamentals of Entrepreneurship is a gamified business simulation in which students assume the role of an entrepreneur selling clothing online and at a retail store. In a virtual neighbourhood, the player will build a successful enterprise with the guidance of a business coach. By completing learning modules and testing, the player can upgrade their store and operations. Students learn important concepts from Finance, Human Resources, Marketing, Health and Safety, Risk Management, and more by playing self-paced games. By completing learning modules and quizzes, they acquire the skills needed to effectively run a business. Through in game customizations, such as avatar creation and store design, each student receives a unique playing experience.


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