Users are leveraging huge cloud benefits with cloud computing, cloud storage, and other cloud technologies. Moving through a decade of evolution, the cloud has come a long way, especially in terms of the storage aspect. Data has become an important aspect for every user on the planet, and it has colossal effects on the business part of life. Every enterprise uses data to build marketing strategies, find new clients, enhance customer retention, improve customer service, monitor social media interaction, help make informed decisions, and other paramount opportunities. Cloud storage is a computing model wherein users can store data on remote servers.

Users and enterprises are turning to cloud storage providers who can provide bespoke services based on their needs and requirements. The most basic application of cloud storage is storing data in the form of documents, images, audio, video, or any other data format, primarily to access or share it amongst friends, family, colleagues, etc. Free cloud storage has become a trend wherein users can leverage free 10GB cloud space to store personal data.

Moving on to the business or enterprise side of cloud storage shows significant benefits in terms of IT costs savings, faster data access, enhanced security, and more. Businesses or enterprises need higher storage space as their business relies on crucial data storage, access, and collaboration. Furthermore, they do require premium services for cloud storage.

Here are 5 benefits of cloud storage that enterprises leverage for their business or brand

Pricing Model

Enterprises using a cloud storage model or cloud-based services are likely to save on in-house IT costs or external physical storage devices. The cost of migrating to the cloud is around $0.03 per GB, which is absolutely affordable for businesses. Cloud storage providers render customers with bespoke plans that generally include – free, groups, or business.

New business users can begin their cloud journey by subscribing to a free plan, and use it to get a better idea on how cloud storage can help them cut down on costs, and deliver a better ROI using premium or paid services. Premium services do include a comprehensive set of features like multiple users, activity tracking, file versioning, and other features that help make life easier for business owners.

Greater Accessibility
With data stored on the cloud, it becomes easy for users to access it from any location, and anytime. All users need is an internet connection, web browser, and the cloud storage provider's interface to upload, access, and share. You can access any file on the cloud viz. doc’s, images, audio, video, etc.

Better Recovery
As data is a cornerstone aspect for businesses, it needs to be stored or backed up with cloud storage. There is another side to this, viz. data recovery, wherein data can be restored or recovered from the cloud in case of a natural or human-infused disaster. With an easy-to-use interface, business users can recover every piece of data from various timestamps.

Synchronized Technology
Synchronizing systems with the cloud makes it easy to upload data on to the cloud. It can be an extremely tedious task to manually sync large volumes of data, this is where cloud sync helps users automate the entire process.

Better Security
Cloud storage providers do add in layers of security in terms of firewalls, authentication, encryption, and granular permissions. This is done in order to prevent malicious attacks on your data that could fall into the wrong hands or even be lost.

Key Takeaways

It is 2022, and the cloud is set to rise to its full potential wherein more than 80% of the enterprises are looking at complete cloud migration of their data. Large cloud storage providers are moving to evolve into new technologies, whilst the smaller ones are growing their business with striking services and features that help users upload and manage data better.

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