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Thinking of purchasing a new smartphone online? Here are seven mistakes you should avoid at all costs. Purchasing a new smartphone can be a tedious affair. Additionally, one has to consider several factors before narrowing down the options. We have nearly a dozen smartphone brands in the Indian smartphone market, while scores of new smartphone models are launched every month.

Brands introduce these models with much pomp and circumstance, flashy gimmicks, and all the marketing and PR they can possibly muster. Additionally, when we visit any e-commerce website, we are inundated with reminders about new launches, and the smartphones that come with alluring discounts and offers.

However, one has to exercise caution while purchasing a new smartphone online. While online shopping has become the norm, it is important to avoid certain pitfalls that can make the experience rather sour and painful.

This is extremely important, as brands like Xiaomi and OnePlus rely on online sales. Furthermore, e-commerce giants Amazon and Flipkart offer mouth-watering deals, which further entice shoppers.

There are certain unwritten rules that should be adhered to while shopping for a new smartphone online. Here are seven things you should avoid at all costs.

Don’t fall into the gimmicks trap

Smartphone brands today know that owing to the intense competition, consumers have a wide range of options to choose from. That is why they choose to unveil models with all the glitz and glamour, getting as much PR and eyes on the new product as possible. Brands also tend to focus more on the ‘oomph’ and pizzazz, rather than elaborate on the key smartphone features. It is thus important to tune out the noise and focus on the functionality of the smartphone while purchasing online.

Almost all the smartphone brands now live to stream their launches and to woo consumers, talk about early bird releases and the supplementary benefits of the smartphone. One should avoid believing in the gimmicks and fibs of the smartphone brands, and look at the device’s specifications.

Avoid listening to TV commercials

If you listen to the advertisements on TVs, you would be led to believe that the newest smartphone is the best model to ever grace the smartphone industry. It is relatively easy to shortlist the best mobile phones

in the market by looking at the smartphone features and specifications, and by comparing them with each other.

Famous brands don’t necessarily mean the best products

Consumers are either loyal to one brand or believe that famous brands always offer the best smartphone models. Xiaomi stands as a testament that this isn’t always true. You have to look at all the smartphone brands, and compare the models before you eventually pick one smartphone model.

Compare the previous models, and notice the upgrades

Brands usually offer smartphones that are upgraded from the previous year’s models. However, oftentimes, what brands sell is not accurate. For instance, brands promise ‘newer and better versions’ with significant upgrades. If you look beyond the shiny new exterior and the vibrant colors, you might notice that there is little difference between the older model and the newer model. In such cases, you can purchase the older model, and drive down the price significantly.

Avoid purchasing smartphones with large displays

There was a time when even local brands offered mobile phones with large displays, then dubbed ‘phablets’. However, today, the line between smartphones and tablets has been blurred, and one cannot be sure if that line exists anymore. While 6-inch phones have become commonplace, you should avoid going after smartphones with large displays. Not only are they heavy and difficult to carry around, but you might face difficulties in making calls using these phones. Always ensure that the phone’s display is of the ideal size.

Don’t stick to just one platform

This is a mistake most of us commit. Just because we’ve had a good experience with one e-commerce platform does not mean we have to always shop on that particular website. In India, we have multiple e-commerce giants that offer products with attractive deals and discounts. Always compare the product you are planning to purchase on one platform with the same product on a different platform. If you are thinking of purchasing a mobile phone under 10000 INR, chances are that the prices differ between two different platforms

Know your requirements

Arguably the most important point to remember is that you need to shop for a smartphone that caters to your requirements. Do not get swayed by flashy exteriors, bamboozling features, or any other supplementary benefits the brands swear by. Know your requirements, and shop for a smartphone that caters to your specific needs.

If you want to find an online platform that guarantees incredible discounts and deals, while letting you pay in convenient EMIs, then the Bajaj Finserv EMI Store is the place to visit. You can use the Bajaj Finserv EMI Network Card to purchase your preferred smartphone model at no-cost EMIs, with tenors ranging between 3 and 24 months.

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