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The global ”anti counterfeiting technology ” size is projected to reach USD 189.9 billion by 2026, exhibiting a CAGR of 7.8% during the forecast period. Rising menace of flagrant counterfeiting on e-commerce platforms is likely to emerge as the central growth driver for this market, according to the new Fortune Business Insights™ report, titled “Anti-Counterfeiting Packaging Market Size, Share & Industry Analysis, By Technology (RFID, Holograms, Barcode, and Others), By End-Use (Food & Beverages, Healthcare & Pharmaceutical, Industrial & Automotive, Consumer Electronics, and Others), and Regional Forecast, 2019-2026”. E-commerce platforms have become a breeding ground for counterfeiters to sell fake products to unsuspecting customers. A study conducted by a community media platform called Local Circles found that approximately 20% of the products sold on e-commerce sites are counterfeit. Widespread presence of such fake products across online marketplaces poses a grave threat not just to the well-being of consumer, but also to investments being made into these companies. In response, e-commerce giants such as Amazon and Alibaba are implementing advanced anti-counterfeiting measures to protect both consumers and investors, which are leading the anti-counterfeiting packaging market trends.

The report on this market states that the market value stood at USD 104.5 billion in 2018. Besides this, the report shares the following information:

  • Diligent segmentation of the market and careful study of each segment;
  • Detailed evaluation of the factors driving and restraining the market;
  • Comprehensive research into the regional and competitive dynamics influencing the market; and
  • Precise computation of market values and figures.

List of Companies Covered in the Report:

  • MicroTag Temed Ltd.
  • BrandWatch Technologies
  • AlpVision
  • SICPA HOLDING SA.
  • Zebra Technologies Corporation
  • CCL Industries Inc.
  • Impinj, Inc.
  • Authentix.
  • Avery Dennison Corporation
  • SML Group
  • 3M Company

Worldwide COVID-19 Impact Analysis:

The emergence of COVID-19 has brought the world to a standstill. We understand that this health crisis has brought an unprecedented impact on businesses across industries. However, this too shall pass. Rising support from governments and several companies can help in the fight against this highly contagious disease. Some industries are struggling and some are thriving. Overall, almost every sector is anticipated to be impacted by the pandemic.

We are making continuous efforts to help your business sustain and grow during COVID-19 pandemics. Based on our experience and expertise, we will offer you an impact analysis of coronavirus outbreak across industries to help you prepare for the future.

Industry Developments:

  • March 2020: The US-based RFID provider SML RFID introduced the RFID FactoryCare™ with the aim to smoothen the supply chain in fashion retailing by enabling manufacturers efficiently manage RFID-tagged products. Furthermore, the product will enhance item visibility all through the supply chain process and ensure foolproof delivery.
  • March 2020: Avery Dennison Corporation, the US-based adhesive manufacturer, announced the successful acquisition of the transponder business arm of Smartrac, a leading developer and manufacturer of RFID inlays based in Netherlands. The deal was sealed at an estimated value of €225 million.

Browse In-depth Summary of This Research Insights: https://www.fortunebusinessinsights.com/anti-counterfeiting-packaging-market-102692

About Us:

Fortune Business Insights™ offers expert corporate analysis and accurate data, helping organizations of all sizes make timely decisions. We tailor innovative solutions for our clients, assisting them address challenges distinct to their businesses. Our goal is to empower our clients with holistic market intelligence, giving a granular overview of the market they are operating in.

Our reports contain a unique mix of tangible insights and qualitative analysis to help companies achieve sustainable growth. Our team of experienced analysts and consultants use industry-leading research tools and techniques to compile comprehensive market studies, interspersed with relevant data.

At Fortune Business Insights™, we aim at highlighting the most lucrative growth opportunities for our clients. We therefore offer recommendations, making it easier for them to navigate through technological and market-related changes. Our consulting services are designed to help organizations identify hidden opportunities and understand prevailing competitive challenges.

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