How can you become a Digital Marketing Strategist?
If you are already a digital marketer or learning digital marketing courses in Bangalore, then surely 5 years down the line you would love to be in a good position in that domain. Many people desire to become a digital marketing strategist. But maximum of them being in the first year of their journey, don’t really understand what a digital marketing strategist actually is. So let’s understand this first before we give you some more tips.
Who is a Digital Marketing Strategist?
A digital marketing strategist is a professional who is responsible for developing solutions to meet clients' objectives in terms of their brands and marketing.
It’s a job based on consumer insight and data and then after analysing taken action.
A digital marketing strategist is responsible to spotting trends and technologies that play roles in consumers live. He / She also finds the familiarity with SEM/SEO strategies are beneficial skills to have in this position and makes sure that the company is getting great outcomes out of the digital marketing activities.
Activities of a Digital Marketing Strategist
If you are already pursuing your digital marketing course in Bangalore from a good digital marketing training institution in Bangalore then to become a digital marketing strategist, you must be focusing on the following.
The key responsibilities of a Digital Strategist include making an impact in the following three areas:
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Set online marketing strategies that utilise all tools and channels, including emails, analytics, social media and paid media
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Investigate the campaigns of competitors and understand best practice to inform online marketing benchmarks
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Identify opportunities to use digital technology to enhance the overall marketing strategy
More to the above the professional also value adds in the following actions –
SEO
SEO is an important factor for all the companies seeks an online presence. Many students even dedicatedly do digital marketing courses in Bangalore with placement just to get a placement in SEO or SEM.
As a digital marketing strategist the activities of the professional are –
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Analyse web traffic
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Identify opportunities for improved SEO
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Drive more traffic to the website
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Impact the online business presence
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Creating SEO-optimised content
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Manage inbound marketing,
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PPC
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AdWords
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SEO strategies
Brand management Actions
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Building brand equity and value
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Implement various frameworks
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Continually assess the alignment of a brand to the organisation’s strategic objectives
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Recognise which digital marketing communication tools will be most effective in portraying a unique value proposition for your brand
The journey of a digital marketing strategist starting from an executive is not easy for sure and it demands a lot of skills.
If you also dream to become one then learn digital marketing courses in Bangalore today.
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