Web development is a constantly evolving field that is introducing huge technological advancements with each passing year. The trends that performed well last year might not work this time too. Note- A smart developer and a site owner are always ready to embrace those changes that are being added in the web development industry. You can hire Web developers with relevant expertise to get the most out of this advanced technological solution.
So, web development companies need to keep pace with these trends if they want to stay ahead in the game. In this post, we have discussed the latest web development trends that will dominate in 2020.
- Chatbots
The popularity of Chatbots is rising, specifically in conversational commerce. Through this commerce, the products and services are sold using webchats, voice assistants, or messaging services. Many site owners have already deployed this technology in their customer support process to enhance their online sales. The best example is the Amazon Echo home assistant. This modern UI device can execute commands properly to purchase products on Amazon, thus, creating a personalized shopping experience. In 2020, it is expected that 80% of businesses will have a Chatbot platform.
- Voice Search Optimization
The basic idea behind voice search optimization is “more voice and less text”. People these days prefer voice command over typing a long sentence to search for products and services. That’s why companies have started optimizing their digital products for voice search and commands.
By 2020, it has been predicted that 50% of searches on the internet will be voice-based. This clearly shows that in the coming years the majority of the household will have voice assistant devices like Google Assistant, Apple’s Siri, etc.
- Accelerated Mobile Pages (AMP)
Today, there has been a good usage of mobile phones, and considering this, Google has initiated working on accelerating mobile pages. Due to this, the people don’t have to wait much for a page to load. These pages are created to work seamlessly on mobile devices. Google always prioritizes those pages which have rich content like animation, videos, and graphics. And, this content should load instantly for site visitors. Always remember that people ditch those websites that are slow to load. To combat this issue, the AMP development services need to update their knowledge of this technology.
- Push Notifications
Now, businesses have more touchpoints to engage with customers. Websites and mobile apps that own this functionality have a wider audience reach. Push notifications are considered the most effective means for winning the attention of the customers. But, companies should not use them in excess. With the help of these notifications, you can inform customers about the ongoing offers, newly launched products, etc. This will help you to keep your brand always in the customer’s mind.
- Progressive Web Applications (PWA)
Progressive Web Apps are the top web development trends in 2020. These advanced web apps behave like regular web app pages that are equipped with a vast feature set. The most suitable example of PWA is WhatsApp.When there is no internet connection, you still will be able to access that app, read your previous messages, and respond to the messages. When there is a network, the messages will be sent automatically. PWA makes the apps to load even in the absence of the network. Thus, rendering a native-app like an experience to the users throughout. That’s the reason for the ever-increasing popularity of progressive web apps.
- Single Page Applications (SPA)
Within this fast-paced world, no one has sufficient time to go through multiple pages of a site. In this case, a single page application will be of great use. It is a single-page website where all the relevant information is provided on one page only.If you are creating a website without any blog section, then a single page will surely capture the attention of the users. It offers ease of navigation as they don’t have to look at other pages to find information.
- Motion User Interface (UI)
Great web design is the most vital component of a successful website. These are necessary for creating an impressive UI design thereby offering them a superb UX. This in return, helps you to expand your audience reach as they can navigate the app without any problem. A good website will consist of colors, fonts, space, and icons. Earlier, the static website design was greatly used but today motion design is trending a lot. With the help of motion UI design, you can bring digital products to life.
Final Notes
Hopefully, this post will serve better in building a better understanding of the changes that are happening in the web development domain. It is highly recommended for website development companies to sharpen their technical skills and stay abreast of the latest trends. By keeping up with these trends, you can provide users a superb user experience and efficient performance.
Author’s bio
Emily White is a project lead- web developer at CSSChopper. She is extremely passionate about writing blogs related to the tech industry. She utilizes her idle time by reading blogs and the latest updates in web development.
