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Automotive Software SolutionsTechnologies are transforming every business sector and the automotive industry is also experiencing desired results. Everything ranging from the buying to the driving experience is impacted by digital transformation. This clearly states that not only manufacturers have to adapt to latest technologies but any company related to the automobile industry must invest in Automotive Software Solutions to stay competitive and meet customer needs.

In this blog post, we will discuss the most important automotive trends to give proper details.

1. AR/VR Personalization

Let’s begin from the impact of digital technologies on the way we buy cars. Both virtual reality and augmented reality are decade old technology. But their impact on the commercial usage can’t be denied. According to reports, the global VR/AR industry will reach 21 billion U.S. dollars by 2020 end which is a great surge from the last year. 

What does this mean for the automotive businesses? When it comes to buying a car, customers get amazing technology-enhanced experience. Nowadays, a showroom doesn’t require all the vehicles at location. To see and experience all the models, customers just have to put on the VR headset. This resulted into increase of new car sales by 60-70% in the showroom. Dealerships that use Automotive Software Development for virtual reality technology drive more sales than earlier.

2. Connected Vehicles

The IoT is another popular technology trend that has gathered large number of eyeballs. Nowadays, people are addicted with connectivity because it makes life simple. From smart watches to smart cities, people prefer things around them to interact with each other. The car manufacturers cannot ignore this hot technology.

It is expected that 5G will be launched by 2020 mid. This means that the Internet speed will increase. As a result, connected car solutions will become an important demand of most car drivers. It is expected that connected cars will reach 200 million in the next few years.

IoT-based solutions will allow real-time car diagnostic to detect potential malfunctions before they happen. In addition, owners can communicate with other vehicles ultimately having enhanced safety and improved traffic.

3. Artificial Intelligence

In the automotive industry, AI is usually related with the self-driving cars. But, it can be used in several other ways. Seeing the popularity, the AI market is expected to reach to 5 billion U.S. dollars in the next two years. The major investment share in AI will be related to safety issues including blind spot alerts and driver monitoring.

A great example of Automotive Software Solutions is from Affectiva. It was released around a year ago to monitor driver’s behavior and emotions. It will help to identify distractions to driver and this will eliminate the risk of any accident.

4. Personalized Driving

Modern people love personalization and it’s important to make their in-vehicle experience pleasant too. For this reason, car manufacturers pay a lot of attention to the personalization. Just like any other digital device, new cars must be integrated with features to adapt to the needs of the specific users. This applies to everything from common routes and air conditioning.

Since cars will perform several tasks without human intervention, drivers will get the opportunity to spend their time more productively. Companies in the automobile industry should be ready to re-think the complete concept of driving experience in the nearest future.

Wrapping Up

In this blog post, we outlined important IT trends in the automotive industry that will become a new norm in the nearest future. It is not important to integrate all these trends right now. The implementation of digital transformation process is a long process and it may not be completed in short time duration. As an experienced development agency, we recommend you to start with the telematics fleet management service that will be beneficial specifically for your business. But don’t forget to always keep updated to ensure nothing is missed in serving customers.

 

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