Workplaces that are considered as diverse have the highest level of employee engagement. Creating a diversified workforce is a common objective for businesses today. So, many talented individuals who once were not accepted because of differences find their place in the modern-day workplace. Contact centers are no exception. If a BPO company is not ready to welcome a diversified workforce, it must compromise on skills. So, this is the time to branch out in hiring and making workforce diversity a priority.
What is the importance of a diverse workforce in BPOs?
A diverse workforce is essential not just for societal reformations but also because it can provide multiple benefits to your organizations, just like when you outsource to a customer service in Jamaica which practices employee diversity. The recent cases of hate crimes over racism in the USA and other parts of the world have stormed the world. Hence, businesses are looking to outsource to destinations or companies that highlight minorities, cultural diversity, and the significance of a mix-race workforce. Workplace diversity means an organization having employees from different backgrounds, cast, communities, and races.
What are the benefits of employee diversity?
Practicing workplace diversity is as important as partnering up with companies that practice diversity in the workplace. If you are outsourcing to a BPO services in the Philippines, make sure it practices workplace diversity and has Minority Business Enterprise certification. The certificate itself is proof that your outsourcing partner also practices workplace diversity. Moreover, partnering with an MBE call center has added benefits like tax relaxation, access to advanced marketing technologies, updated technology, and wider customer and supplier diversity.
A diverse workforce, both internal and external, can provide ample benefits, such as:
- Escalated creativity coming from heterogeneous groups
- Diverse solution to attain a common business objective
- Multiple perspectives to address customer’s need better
- Creativity is directly proportional to productivity
The more diverse your workforce, the more creative and productive your employees get. By partnering up with a BPO company that nurtures workplace diversity, you ensure business success.
How COVID impacted diversity hiring?
The COVID-19 pandemic changed the way businesses operate in a new normal world. Now, companies are focusing on diversity hiring as a part of their corporate social responsibility. They design a hiring process that offers equal opportunities to candidates from different sexual orientations, races, gender, and religion to take part in the interview process and get selected purely based on merit. Since most companies operate remotely, hiring a diverse workforce has become easier. A diversified BPO workforce offers many benefits – from maximizing cost-effectiveness to business expansion.
- New perspectives to redefine your strategies
Call center strategies need to be redesigned now and then since customer service, marketing, and sales are rapidly changing domains. If a call center in Jamaica handles outbound marketing for one of its IT clients, it must ensure that staff possesses proper training, latest technology, and perspective to understand present-day customers. When you infuse more diverse team members, you bring in fresh perspectives and impressions that can help you deliver better service and understanding for consumers.
- Omitting language barriers
One of the main advantages of workforce diversity is the opportunity to reach out to customers who might otherwise be difficult to serve. This may comprise people speaking different languages or someone who can’t communicate via phone call. In a global BPO company where the employee base is diverse, a French national can reach out to Canadian or even Central American clients. Every adjustment and effort on your part to make your team more diverse will yield business benefits in the long and short term.
Remember – it all starts from a better partnership
Ensure you hire an outsourcing partner who promotes and practices workforce diversity. There are tools and technology to streamline the hiring process that will boost your success.
