Charles Vaughn, Founder of LeSin Vodka, recently sat down with us to discuss the current mood in the United States and his plans for LeSin Vodka in 2021 and beyond.
Q. Tell us a little bit about LeSin Vodka.
A. LeSin Vodka is an ultra-premium vodka distilled in Cognac France. Cognac is in the heart of the Charente Department of middle France and is home to the world’s most sought-after vodkas and cognacs (obviously). Part of the reason the best vodka comes from Cognac France is due to the supply of deluxe winter wheat harvested by many passionate agricultural professionals. Another reason is the Gensac Spring. The water that comes from this spring is simply amazing. Remember, 60% of what is in that bottle of vodka is water – so water does have a very important function in the finished product. The third component is that of our talented distillery master. When you add the best wheat with pure artesian spring water AND distill these ingredients to perfection with talent that goes back many generations, you get LeSin Vodka – a refined, elegant, classy, and sexy smooth vodka.
This is absolutely the ultra-premium French vodka sure to give the world something to be excited about in 2021.
Q. Why will LeSin Vodka be the brand to re-ignite the ultra-premium luxury vodka space in 2021?
A. There are 2 parts to this answer: 1) There hasn’t been a new brand to get into this space with the legs and caliber of LeSin Vodka for several years, and 2) LeSin Vodka as a brand resonates with the current mood of the world right now and we have the best and sexiest vodka out there right now to ROAR into these 20’s (2021 thru 2029) for the celebration.
Specifically, there have been a handful of small batch vodkas from France that make it to the United States. Sure. But having a French product in the United States is a far cry from having a SUPERIOR BRAND and ULTRA-PREMIUM PRODUCT combined. This is LeSin Vodka. LeSin Vodka is the intersection of a brand that represents and resonates with the market and shapes their experience model around the same. Simply put, consumers enjoy the big brands, without any doubt. The challenge for the big brands is how to keep it fresh and exciting and new. Something old cannot be something new. So, here is LeSin Vodka – the something new to get excited about and enjoy for 2021 and beyond.
LeSin Vodka refers often to our motto of Live LeSin Fully. Right now, in this world, there is a lot of change happening. The world has battled a pandemic and has been couped up. There is an itch to get back out there and shed the bad vibes of 2020. We understand this. We’ve endured thru this as well as a group of friends and family. We are ready to get back to some semblance of normal. We are ready to enjoy life again.
LeSin Vodka is the embodiment of this sentiment. We are ready to get out there and meet you all. We are ready to do our part and set the tone for the Roaring 20s 2.0.
Our plans for 2021 are simple – Introduce the WORLD to the sexiest French vodka – LeSin Vodka.
As we all emerge back into post pandemic activities and set our personal and professional goals, LeSin Vodka is there for you in lock step. We aspire to be your vodka of choice.
The world is ready for you to Move with Passion and Achieve with Confidence.
The world is waiting for you to Live LeSin Fully with us!
#LiveLeSinFully
