If you want to segregate your lead generation efforts and want only one platform that can suffice your marketing goals then it should be LinkedIn. This is the most powerful social media that seriously means Business. Around 20% of LinkedIn users are active decision-makers in their business. So you can get to leverage this opportunity and stand a chance to grow. Only a quality audience can give you a qualified lead and here LinkedIn serves as the best platform. A LinkedIn Lead Generation Company will help you in tried and tested ways to generate leads that convert.
Features That Makes Linkedin The Best Choice
There are a host of features and filters that helps you to get what you exactly want. You can target by filtering the job title, seniority, company, and industry. These direct searches help you streamline your requirements. You can build account-based marketing campaigns and can retarget your website visitors, and can custom set a lot of retargeting options. You can reach the contacts through their email details and phone numbers on their LinkedIn profile.
Sponsored Campaigns
To make your reach more impactful, you can choose to opt for paid campaigns that promote you faster than the regular method. You can make your content reach your audience and tempt them towards your brand in these sponsored LinkedIn feeds that can be consumed through desktop and mobile alike. A LinkedIn Marketing Agency further link these campaigns with Lead Generation Forms (with an attractive landing page) and helps in seamless conversions.
These are auto-fill forms are done manually through clicks and you get accurate information about your leads as per their profile facts. The sponsored campaigns are measurable and your LinkedIn Marketing Agency gives you real-time reporting on your campaigns’ achievements. These agencies also use conversion tracking to measure the conversions through these LinkedIn campaigns and thereby use built-in analytics for campaign optimization.
LinkedIn Leads Have Potential Conversion Rates!
Compared to any other sources of lead generation, a LinkedIn lead has three times higher conversion rates and gives you major business goals. The higher inbound queries, more website traffic, target precision all make this the best platform for your B2B lead generation. To get professional assistance to ensure high success rates, you can consider discussing your goals with a proficient LinkedIn Marketing Agency.
