Singapore is a unique blend of East and West, with an open and efficient business environment in stark contrast to Asian culture and traditions. It is an ideal place to promote cultural, economic and academic exchanges and is the gateway between Asia and the rest of the world.
The inconsistency of Asian business systems and regulations indicates that demand for commercial solutions to meet Asian needs will continue to grow. Recognizing the need to stay ahead of the curve, Singapore has taken proactive steps to take root in the mindset and practice of the professional services industry.
Singapore's international talent pool, diverse business landscape and trusted legal and political framework make it an ideal foundation for professional services companies to create innovative solutions to meet future business needs.
Singapore is home to multinational companies with a wide range of industries and geographies. According to the World Bank's Doing Business 2012, the country has been ranked as the world's easiest place to do business for the sixth year in a row, as evidenced by numerous industries. Singapore's strategic location enables companies to increase market access in terms of physical connectivity and through a wide network of international protocols. The strong financial industry has further consolidated Singapore's pro-business environment. In fact, 44% of companies have significant Asia Pacific headquarters in Singapore. Emerging multinationals are beginning to set their own example on a global scale, and they also use Singapore as a springboard for growth.
Singapore's multinational corporations have a strong foundation to focus on high value-added activities such as intellectual property and brand equity management, mergers and acquisitions and initial public offerings, which have created a strong demand for professional services companies.
In addition to being a great place to do business, Singapore is a safe, fun and increasingly vibrant place to live. Singapore has a well-educated and highly skilled population and is actively committed to increasing the workforce. In the World Economic Forum's 2011-2012 Global Competitiveness Report, Singapore was identified as the best workplace in Asia. Take the example of establishing a relationship with Singapore, which aims to attract talent from around the world to work, live and play. Singapore also attracts leading industry experts by organizing international events such as the World Economic Forum and the 2012 World Cities Summit.
According to the 2011 Business Risk Intelligence, the Labor Force Assessment Indicators report, Singapore's workforce is considered to be the best in the world. Its open policy to high-end professionals means that companies can easily and effectively leverage the global talent pool.
With its multicultural society and industry diversity, Singapore has become a microcosm of Asia in many ways. It is a good test platform for innovative business solutions tailored to Asian needs. The widespread presence of multinational headquarters has made Singapore the launch pad for these innovative activities around the world.
Since 1997, Singapore has been ranked as the most protective intellectual property system in Asia by political and economic risk consulting firms, and Singapore is a reliable repository of knowledge. This is the ideal place for professional services companies to collaborate with leading universities for research and development, and to translate the insights into practical and relevant solutions.
The strong foundations of multinational corporations from all walks of life and regions have established regional or global headquarters functions in Singapore, bringing together the complex needs of professional services.
Singapore's workforce ranks first in the world (BERI, 2011 Labor Force Indicators report).
Singapore continues to be the best place to live in Asia's expatriates (2011-2012 Global Competitiveness Report, World Economic Forum).
Singapore's legal and regulatory framework ranks second in the world and is recognized for maintaining Asia's most protective intellectual property system (Global Competitiveness Report 2011-2012, World Economic Forum).
In the past five years, the number of international cases managed by Singaporean arbitration institutions has more than doubled (SIAC Annual Report, 2011).
Singapore is a hub of creativity, with 14 of the top 15 global communications service networks (by Adage) with regional hubs. Since September 2009, Singapore has been hosting the first Asian Advertising Festival, Spikes Asia, to celebrate and inspire Asian advertising ideas. The festival provides a platform for Asia's growing creative and advertising industry to exchange ideas and exchange ideas, bringing together some of the best creative thinkers from the region and around the world.
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