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While lost revenue is the most obvious result, the piracy research study noted that widespread online movie content piracy also leads to job losses and reduced GDP, potentially displacing hundreds of thousands of jobs across the video content, production and distribution value chain in the U.S. alone.
Piracy is now a sophisticated, industrial scale problem, with more than 3,000 black market pirate services. Recent estimates show the top 600 pirate sites generating $260 million of advertising revenue.” That’s revenue lost by legitimate sources.
With secondary release windows now down to weeks (or even less in some cases), studios must focus on protecting their investment inside and outside the theater.
