Research Nester assesses the growth and market size of the global digital experience platform market which is anticipated to be on account of the rising demand for personalized customer experiences, growing adoption of digital technologies, and a growing preference for mobile and web applications
New York – May 24, 2023 – Research Nester’s recent market research analysis on “Digital Experience Platform Market: Global Demand Analysis & Opportunity Outlook 2035” delivers a detailed competitors analysis and a detailed overview of the global digital experience platform market in terms of market segmentation by component, deployment model, application, end use and by region.
Growing Demand For Podcasts And Streamline Services to Promote Global Market Share of Digital Experience Platform
Growth in podcast demand and streamlined services are expected to drive the global digital experience platform market. There are more than 418 million podcast listeners worldwide, including 122 million in the United States. Globally, more than 155 million people are expected to listen to podcasts by 2023. The increasing demand for podcasts has led to the development of more efficient services that facilitate their distribution. This has resulted in a need for digital experience platforms that can help streamline these services and provide more efficient ways to manage and distribute podcasts.
Some of the major growth factors and challenges that are associated with the growth of the global digital experience platform market are:
- A larger number of businesses registering for web hosting services
- Technology development in the Wide Web 2.0 era
A significant challenge facing the Digital Experience Platform market is that decisions are made on guesswork instead of being informed by data. Companies lack the visibility into user behavior that is necessary to make decisions that will improve their digital experiences. Without data-driven insights, these companies are unable to optimize their customer experiences and optimize their digital platforms for their target customers.
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Global digital experience platforms are segmented by deployment model into cloud-based and on-premise applications. By the end of 2035, the cloud segment will generate the highest revenue by growing at a significant CAGR. The growing demand for cost-effective solutions and the increasing adoption of cloud technology are some of the major factors driving the growth of the cloud segment. Additionally, the flexible scalability offered by cloud-based Digital Experience Platforms, allowing enterprises to quickly deploy and scale their services, is also contributing to the growth of the cloud segment.
In terms of revenue, the North American digital experience platform market will generate the most by 2035. This growth is anticipated by the increasing demand for the development of customer engagement solutions in the region, as well as the presence of a large number of prominent software vendors in the region. Also, in the region, a variety of startups and small and medium-sized enterprises are leveraging digital experience platforms to improve their customer service and experience.
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This report also provides the existing competitive scenario of some of the key players of Acquia Inc., International Business Machines Corporation, Liferay, Inc., Open Text Corporation, Sitecore, Adobe Inc., Oracle Corporation, SAP SE, IBM Corporation, and Microsoft Corporation.
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