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Marketing has and is undergoing a paradigm shift in recent times. Marketing is no more an isolated field but very much walking, living and breathing around us. Technology and digitization are the reasons for the shift. Marketing has moved from its conventional, traditional methods to digital marketing. So marketing does not involve only the sales as before but includes other aspects of soft sales which are part of digital marketing courses. Irrespective of whether you are a newbie aspiring to make a career in marketing or a marketer already you are going to benefit for digital marketing courses. Many institutes offering digital marketing courses in Pune, Shivaji Nagar, FC road with 100 % assured placements

For example, in the early 90’s when you wanted any information about the insurance you had to make a visit to the insurance office or make time and visit the insurance agent. Now the internet and smartphones have removed the obstacles of personal visits and waiting time. All you have to do is just type in the queries, and you have information at your fingertips.  It also has given the consumer a unique opportunity to be aware of available channels and compare and come to a decision.

The change in consumer behavior has made the marketers sit up and look for new ways to engage the customer. Now the customer is no longer naïve but very aware. So you need to tread the path carefully and use the channels commonly visited by the customer.

Digital marketing training institutes are available in quite a few places in the city. Being the silicon hub and consumers being aware of the products it is the right place for digital marketing.

The digital marketing courses are tailor-made to suit the current requirements in the market.  The curriculum makes you aware of the consumer behavior, to understand what exactly the consumer is looking for, to build the consumer base, to make a prospective customer to a loyal customer. The course follows the path of content marketing, search engine optimization, and social media marketing to mention a few. Here you are taught about how the consumer looks for information in search engines. The next step would be to write content to those queries and how to get your content at the top of the search list.

Coming next are the analytics and data which play a crucial role in digital marketing.  Wondering where and how to go about this? Confused whom to approach? Well Don’t be; Check out for digital marketing courses in Pune with placements at DA360. The curriculum is designed to make you aware of the digital marketing industry at the same time prepare you to start your career too. By the end of the course, you will be confident to take your position in the industry which is exploding with opportunities. So what are you waiting for give a call now to DA360?


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