digital marketing courses, but their specific offerings can vary over time. However, some main courses commonly offered by digital marketing education providers like Educert Global include:
Digital Marketing Fundamentals: Covers the basic principles, strategies, and techniques of digital marketing, including SEO, social media marketing, email marketing, and content marketing.
Search Engine Optimization (SEO): Focuses on optimizing websites to improve their visibility and ranking on search engine results pages (SERPs), including keyword research, on-page optimization, and link building.
Social Media Marketing: Teaches how to leverage social media platforms such as Facebook, Instagram, Twitter, and LinkedIn to promote brands, engage with audiences, and drive traffic and conversions.
Google Ads (formerly Google AdWords): Provides training on creating and managing pay-per-click (PPC) advertising campaigns on Google’s advertising platform to reach potential customers and drive website traffic.
Analytics and Data Interpretation: Covers tools like Google Analytics to track and analyze website traffic, user behavior, and campaign performance, enabling data-driven decision-making and optimization.
These are some of the main courses commonly offered in digital marketing education programs. However, it’s essential to check Educert Global’s current course catalog or website for the most up-to-date information on their specific offerings.
