With the increase in technologies nowadays, customers also require it. Today, customers want to book rooms quickly, control air conditioners in the room, and communicate with hotel staffs through messages. No sector in today’s economy is more focused on customer self service kiosk experience than the hospitality industry. In the hospitality industry, customer demands are getting more and more comfortable with the help of technologies. If the hospitality industry fails to provide the advanced technologies, it may lose the customer. This results to fail in the growing competition in the industry nowadays. Hence, there is no wonder that the hospitality industry is eager to update to the modern technologies that serve the customers. Whether it is big or small, self-services and artificial intelligence are transforming the customer stay.
Role of self-services in hospitality industry
Hoteliers are making continuous efforts to stay updated with developments in technologies to maximize the profits. For example, 82 per cent of the hoteliers invest in self-service kiosks for boosting the sales and reduce the labor costs. The main function of kiosks in the hotel is to assist the guests during check-in and check-out process. Check-in kiosks do not replace the staffs in the hotel. In fact, it helps the staff to interact with the guest to enhance the customer service. A kiosk supports multiple languages, by this, it is more useful for international hotels. It allows the guests to choose the preferred local language. Even the foreigners can self serving kiosk interact with the kiosks and choose your hotel for the stay whenever they arrive. By implementing in the hotel infrastructure, hoteliers can eliminate the long queues at the front desk for check-in and check-out. This is more beneficial during the peak hours, and it is a great solution for the employees. Now, the staffs are free to interact with the guests and focus on value added services.
Another advantage is that the kiosks provide guests to access the internet facilities. Guests always require high-speed internet connectivity in the hotel during the stay. They need this to connect with social media or for any other purposes. Further, kiosks also provide information helps in way finding for the guests. Apart from the check-ins and check-outs, kiosks also help a hotel to generate more revenues. It never forgets to upsell your products and services to the guests. Self-service technology allows guests to freely interact without any pressure and tension. It enables the hoteliers to streamline the processes for guest convenience. It helps to better utilization of the resources and reduces the costs of operations in the hotel.
Kiosks are the excellent channels to make one to one marketing offers for the attractions. Most guests do not like the marketing done by the staffs at the front desk. Hence, they do not concentrate on the offers and packages specified by the staffs. But a kiosk displaying the visual image of the offers and packages attracts the guests. Therefore, it paves the way to increase your profits.
Role of artificial intelligence
Artificial intelligence is one of the most emerging technologies in the hospitality industry. It is the ability if a device to learn from the past experiences and interactions. Thus, it performs complex tasks over a short period of time. In the hospitality industry, the self-service tasks are ordering meals, make reservations, control room temperature, and arrange transportation facilities.
Before arriving physically to the hotel, guests can enjoy the personalized experiences using artificial intelligence. Many of the sites offer recommendations based on the previously collected guest activity. A well-known example is the Amazon.com. It shows you what others have bought when you are browsing the items you need. Customer service consists of a range of activities like answering a simple question to resolving a complex technical issue. Using the latest technologies, you can answer the customer complaints at any time. Sometimes it is a kiosk or a mobile app connected with a kiosk, which helps the guest to navigate around the hotel building.
Otherwise, a smart speaker that responds to the commands given by the customers. Another example is the cloud based service enables the guests to switch off the air conditioner remotely. It is done using kiosk singapore the commands or service without any human interactions. Also, these latest technologies never ask for a break and serve you 24/7. Researches published by the World Travel Market states that the personalization of artificial intelligence increases the hotel revenue by 10 per cent. Also, 73 per cent of the manual activities in the hospitality industry will be replaced by the self-services.
At the bottom line
Self-service technologies strive hard to boost the business for you. It drives customer attractions and satisfaction in the hospitality sector. The latest technologies like self-services and artificial intelligence are the best way to provide quality services to the customers. Also, this helps to stand apart from your competitiors.
