There are few things that measure a blog’s performance. Every blogger wants their blog to do well, read by millions and appreciated. To maintain the performance, it is required to maintain good content, continuity and community. All these things assure that you have a blog which is not only loved by the readers but also by the search engines and the Internet. To sum the long story short, Domain Authority (DA) is what determines the popularity of your blog.
But what is Domain Authority?
Domain authority is one of the key factors that define how your website will rank in search engines. A website with a high DA score is likely to rank higher in Search Engine.
The Domain Authority basically defines how authoritative your blog is. It was developed by Moz. There are lots of factors which basically define the DA for any blog and though not all of them are known or can be done anything, there some points which would help you to know more about it.
An increased DA means you rank higher in the search engines and get good traffic. It also means more revenue and brand collaboration in your kitty.
But how to increase your Domain authority?
Here are some tips.
How To Increase Your Blog’s Domain Authority
Always provide quality content.
It sounds cliché now but the content is the king! The most crucial factor in any blog’s success including a good DA is the content. Unique, easy to read and understandable content matters a lot when it comes to blogging.
I have always maintained that blogging is not about I but it is about YOU. Always provide good quality information to your readers.
The content word does not always mean the write-ups. It also includes the images, videos and infographics on your blog. Use pictures, GIFs, videos to make your blog posts interesting and fun to read. Good quality content always assures that you are loved by the search engines.
Backlinks to your blog.
Now, this is something tricky. Getting a high-quality link to your blog posts is not easy nowadays if you are not active in the blogging community. But backlinks show that you are active and helpful to your fellow content creators and it improves your DA. To get genuine backlinks, follow the simple tips.
Many bloggers do blog roundups. It is a great way to get authentic backlinks. Join such round-ups once in a while to help each other.
Guest posts on other blogs. The nicest way to help other bloggers’ audience and expand your horizon.
Share your posts on social media and ask your followers to share it.
Comment on other blogs. (Read the tips on how to build your community by commenting on other blogs)
Reciprocate the help you get from other people. Share and link their useful blog posts in your related posts.
Link your blog posts internally.
Many people forget to link their own posts to their new and related posts. If you have similar posts, always interlink them. It also helps you to increase your Domain Authority.
Good SEO
Search Engine Optimisation makes sure that your blog post is found by the SEO bots and they rank it higher.
The consistency of your posts
Blogging can be exhaustive sometimes and you may lose the patience at the time. (I do, honestly! I just returned from a 4-months sabbatical) But try to be consistent in updating your blog. And even if you have to miss a regular post, share and promote your content regularly on social media. It will help you to maintain a good DA.
Growing the Domain Authority takes time. If your blog is new and not self-hosted, your DA may not be low but with posting regularly, it will increase with time.
I hope these tips help you to increase your blog’s performance. If you have any questions in mind, feel free to ask in the comment section.
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