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For every #eCommercebusiness, there are important eCommerce marketing KPIs to track: number of orders, revenue, profits, etc. However, there’s one metric you may not be tracking that has the power to impact your bottom line and improve your success forecasts for better decision-making. That metric is customer #lifetimeValue, and today we’re looking at how it’s calculated, how to use it and how to improve it.

Once you master these strategies and truly get to grips with your customer lifetime value, you’ll be well on your way to a more profitable eCommerce business!

Visit for more info: https://zapiotech.com/blog/effective-ways-to-boost-customer-lifetime-value-for-your-ecommerce-website-in-dubai/


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