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A growing number of multinational businesses are looking to invest in the Philippines’ business process outsourcing sector. Undoubtedly, the Philippines is one of the most coveted locations for call center outsourcing. With the present growth rate, the Philippines outsourcing industry is expected to reach between $29 billion and $32 billion by 2022. Call centers in Cebu have rapidly developed in terms of service offerings. Thanks to the Philippines’ skilled workforce with a high English proficiency and technology know-how.

The BPO Industry in Cebu and Manila

BPO Services in the Philippines, a majority of which are offered from Metro Manila and Metro Cebu, experienced immense growth over time because it receives strong support from the Philippine government. Over the past ten years, the government has made a substantial investment in training and infrastructure for supporting global call center requirements. As more MNCs are trusting call center services in Cebu and Malina, the government’s proactiveness is seen at every stage. The Philippines provides favorable conditions for cost-effective outsourcing from tax incentives to high-speed internet and a stable power grid in the metro cities.

The BPO Workforce 

Call centers in Cebu and Manila created more than 1 million job opportunities in 2020 (source: entrepreneur.com). And, majority of their clients are from the US. More people have migrated to Manila and Cebu because of better work opportunities. The metro cities have more exposure to western culture, knowledge of global technology, and broader consumer perspective. Whether you are seeking support for telemarketing, multichannel sales, or answering services in Philippines, a westernized workforce is there to understand your company’s international perspective.

The growing call center industry in the Philippines has made a high-yielding career as an agent. Customer service agents in the Philippines are proud of their work.

English fluency and cross-cultural psychology

English is one of the official languages of the Philippines, and over 90 million Filipinos speak it. Despite being located far away on the globe, the impact of the US culture is strong in the Philippines. The agents have an in-depth understanding of North American customers. This familiarity minimizes communication barriers and misunderstandings.

The quality of BPO services has thus been improved and is expected to cater to more global clients in the coming years.

Data security

The data privacy act in the Philippines is pretty stringent. A key concern of businesses before outsourcing is securing their data from third-party breaches. Call centers in Cebu ensure that any confidential or sensitive data will be protected from unauthorized infiltration. This is why the Philippines is a very reliable location for all forms of outsourcing activities.

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