Grubhub was launched in 2008 with a vision of helping people find great food at amazing prices. In 2016, Grubhub had over $1 billion in revenue, and it’s estimated to reach $2.3 billion by 2021. The company operates in more than 100 cities across North America and internationally.
The first step to winning in any industry is to understand how the market works. How does the customer decide where to order? What are their pang points and what do they require? To answer these questions, we analyzed the statistics of orders placed via mobile app and website between June 2017 and July 2018. We discovered that people choose Grubhub based on three factors – the quality of food, price, and location.
Quality of Food
The average person spends 15 minutes using Grubhub to order . When deciding where to order, customers consider the quality of food and the experience of the restaurant. If the restaurant offers good food, a clean environment, and friendly staff, then customers are likely to order from them.
Price
Restaurants have a set minimum price, but they can charge anywhere from 20% to 80% above that amount. On average, restaurants charge 35% above the minimum price. But consumers don’t always look at the price before ordering. Customers tend to pick restaurants based on their proximity, rather than looking at the price. As long as the food tastes good, the cost doesn’t matter much.
Location
When choosing a restaurant, customers prefer places near their homes. People want to avoid long commutes, especially if they have kids. A recent study says that 70% of customers want to order their food online in grubhub and want it to be delivered. That means that if a restaurant is further away, it makes sense for customers to order food instead of walk-in dining.
These are the 3 factors that made Grubhub preferable in 2022. However, they have ups and downs in their business. They are running their business consistently in a pattern and earned 2.1 billion dollars in 2021 and it increased by 16 percent in 2022. and it has 33.8 million active users.
But if you are an entrepreneur looking to step into the food delivery business. Want to be a boss to your own food delivery platform like grubhub. Choosing to Develop an app like GrubHub from scratch and branding it and promoting it will not be advisable as it will need more money and time you can get started with a GrubHub clone and as it has already proven a successful business model you can pick without any hesitation and you can start earning in no time.
Appkodes Grubhub clone is the perfect way to get started in the food delivery business. It's easy to use and customizable, so you can make it your own. And best of all, it comes with the best class features of its original app . Lot of options like banner Ads, delivery charges, subscription plan to monetize . Through which you can mimic the success of grubhub with appkodes grubhub clone . Get started with the GrubHub clone script .
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