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From Snout to Tail: The Comprehensive Guide to Pet Treat Market Dynamics

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In 2022, the pet treat market is anticipated to be worth US$ 70.1 billion. During the forecast period, sales are expected to grow at a CAGR of 5.7%, reaching a value of US$ 122.1 billion by 2032. According to new data from Future Market Insights (FMI), pet treat demand is expected to expand 5.5% year on year (Y-o-Y) in 2022.

Customers believe that raw organic foods are the best option for their pets because processing might result in the loss of nutrients and enzymes. They are also focusing on freeze-dried organic pet food pieces and specialty kibbles, which is putting pressure on organic pet food producers to provide clean-labeled organic pet food, human-grade organic pet food, keto-focused organic pet food, and organic pet food made from sustainable food sources.

The market for organic pet food is fast expanding as pet owners emphasise providing natural and chemical-free nutrition for their cherished animals. Organic pet food is becoming increasingly popular in the market as consumer awareness of its ethical and health benefits grows, encouraging its rise in the pet care sector.

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Dog as pet type, adult pet life-stage, medium pet size, raw packaged items, flavored products, and online retail sales channel segments are the most lucrative segments in the global organic pet food market.

“Increasing awareness regarding digestive issues in pets due to harmful effects of processed pet food products, along with high demand for flavorful pet food products across emerging economies will boost the market over the assessment period,” says and FMI analyst.

Key Takeaways

  • Based on pet-life stage, sales of adult organic pet food are forecast to gain traction through 2032.
  • The global organic pet food demand is projected to grow year-on-year (Y-o-Y) by 5.7% in 2022.
  • The U.S. is expected to dominate the North America organic pet food market over the assessment period.
  • Germany will emerge as a lucrative pocket in the Europe organic pet food market through 2032.
  • China is expected to account for a lion’s share in the East Asia organic pet food market over the forecast period.

Competitive Landscape

Purina PetCare (Nestle), Biopet Pet Care Pty Ltd, Evanger’s Dog & Cat Food Company, Inc., Newman’s Own, Inc., and Castor & Pollux Natural Pet works are some of the leading organic pet food manufacturers.

Key organic pet food brands are conducting several research activities and are looking for strategic partnerships, while other brands are focusing on developing applications in the food sector to launch high quality food and beverage solutions. For instance:

  • In 2020, Primal Pet announced to rebrand its Mixes line in pet food category as Market Mix Raw Toppers. The products are organic with organically sourced from animal protein, bone, and organ (85%) and organic fruits and vegetables (15%).

Explore More Valuable Insights

Future Market Insights, in its new report, offers an impartial analysis of the global organic pet food market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.

The study offers compelling insights based on pet type (dog, cat, fish, bird, and others), pet life-stage (adult, kitten/ puppy, and others), pet size (small, medium, large, and others), packaging type (raw, powdered, dry & dehydrated, liquid & gravy, canned, frozen & freeze-dried, and others), flavor (unflavoured and flavoured), and sales channel (hypermarkets /supermarkets, convenience stores, discount stores, online retail, and others retail formats), across seven major regions of the world.

Pet Treat Market by Category

By Pet Type:

  • Dog
  • Cat
  • Others

By Pet Life-stage:

  • Adult
  • Kitten/ Puppy
  • Others

By Product Type:

  • Granules & Flakes
  • Chunks & Nuggets
  • Sticks & Wafers
  • Kibbles & Pellets
  • Shredded & Sliced
  • Others

By Packaging Type:

  • Raw
  • Powdered
  • Dry & Dehydrated
  • Liquid & Gravy
  • Canned
  • Frozen & Freeze-Dried
  • Others

By Flavor:

  • Unflavoured
  • Flavored
    • Bacon & Beef
    • Chicken & Duck
    • Cheese
    • Cod & Fish
    • Egg
    • Fruit & Berries
    • Lamb & Pork
    • Liver
    • Mint
    • Peanut Butter
    • Others

By Sales Channel:

  • Hypermarkets /Supermarkets
  • Convenience Stores
  • Discount Stores
  • Online Retail
  • Others Retail Formats

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa


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