The role of colour in brand identity and recognition cannot be overstated. Selecting the right colour for your brand is one of many challenges associated with the colour process. And once you determine your brand colours, the production of high quality and consistent colours in physical and digital outputs is an ongoing process.
There are many steps along the way where errors and miscommunication may occur. Fortunately, today there are software solutions that help simplify and streamline this process so you can produce the best colour every time. Label and artwork management software helps in managing workload and making the packaging and branding easy for wide variety of products.
Take the Guesswork out of Color with Color Trace
What Is Artwork Management and Why Is It Important?
Artwork Management is the practice of reducing manual processes, simplifying approval cycles, and increasing overall efficiency.
Artwork management software streamlines the process to save you time and money, help you stay organized, and keep branding consistent and accurate.
Benefits of Artwork Management Software
How Does Your Team Handle Artwork Approvals?
The artwork approval process is tedious, burdensome, and error-prone. In fact, it is the bane of many a designer's and project manager's existence.
Artwork approval software is essential to catching mistakes, avoiding compliance violations, and wasting money.
Is It Time for Artwork Approval Software?
Does Your Business Need an Artwork Management Solution? Here Are the Signs
As your business grows in size and complexity, so does your labelling process. Managing labels and the artwork becomes a formidable task.
Do you need to employ different procedures, buy new collaboration software, improve email management, or implement a label and artwork management solution?
Chart your own success by understanding how to nourish the weaknesses in your artwork management process.
5 Signs You Need an Artwork Management System
Not All Label and Artwork Workflow Systems Are Created Equal
The marketplace is crowded with various vendors, all of whom promise – and most of whom deliver – significant efficiency gains. With such a loud din of competing voices, it’s easy to feel overwhelmed.
5 Must-Have Workflow Features
The Benefits of Automated Artwork
Mistakes are inevitable as teams work through the packaging value chain. That’s why quality assurance (QA) is a vital part of the process. But even QA is not foolproof, and errors still occur. Packaging project managers and designers benefit from software implemented to bolster their QA team and process.
If your QA process misses the occasional mistake, you can reduce human involvement through automation.
The Benefits of Artwork Automation Software
What Makes a Good Label and Artwork Management Solution?
There are a lot of possible software solutions that may fit your needs. That's why it's important to choose a vendor who can be a great partner for your organization. A good vendor will work with you to understand your goals and processes, answer your questions, and work hard to get you where you need to go.
Make sure to ask these questions of your potential vendors.
Questions to Ask Vendors Before Selecting Label and Artwork Management Software
How to Calculate the ROI of an Artwork Management Solution
Implementing a label and artwork management software solution may seem a formidable task and a significant investment of resources, the return on which is unknown at the outset. However, the benefits achieved will result in a positive return on investment (ROI).
How to Measure the ROI of Label and Artwork Management Technology
Packshots Versus Product Photography – A Clear Winner Emerges
Manual packshot processes are inherently inefficient and costly. That's why we created enhanced technology to provide a much better alternative.
Automating the packshot process allows you to create packshots using the 3D shape plus the artwork in any combination of views, size, resolution, and file formats with optional backgrounds, shadows, and floor reflections. You no longer need to wait for physical proofs before sending packaging designs through the approval cycle.
Why Automated Packshots Are the Answer
Is It Time to Go Digital? How Digital Transformation Can Unlock Profitability for Your Brand
In today’s fast-paced economy, efficiency and profitability go hand-in-hand.
Brands can simply not afford mistakes that delay their products getting into the consumer’s shopping cart. Utilizing the best that technology has to offer brings a great return on investment.
