๐ง๐ผ ๐๐๐ฎ๐ป๐ฑ ๐ผ๐๐ ๐ณ๐ฟ๐ผ๐บ ๐๐ต๐ฒ ๐ฐ๐ฟ๐ผ๐๐ฑ ๐๐ฟ๐ถ๐๐ฒ ๐ฎ ๐น๐ผ๐๐ฒ ๐น๐ฒ๐๐๐ฒ๐ฟ ๐๐ผ ๐๐ผ๐๐ฟ ๐ถ๐ฑ๐ฒ๐ฎ๐น ๐ฐ๐ฎ๐ป๐ฑ๐ถ๐ฑ๐ฎ๐๐ฒ.ย Employersย make a mistake in thinking that they should cast the net as wide as possible to attract as many candidates as possible โ especially in a candidate short market.
While that IS true when you CAN go beyond skills and experience (which I encourage you to do as often as possible) IF you cannot compromise on experience or qualifications (health care professionals, accountants, lawyers, etc.) then you need to actually narrow your search.
The riches are in the niches. This video explains how to create a persona for your ideal candidate and then how to structure a job ad that speaks to either how they can attain their greatest desire โ or avoid their greatest fear or frustration through your role.
The How to Create a SPOT On Success Profileโข White Paper that I mention in the video can be downloaded here.ย https://lnkd.in/gxVwk7G3
To view my thoughts on how TO cast the net as wide as possible check out last weekโs post on Role Deconstruction and Reconstruction:ย https://lnkd.in/gNkJRH7p