Over time, B2B sales techniques have morphed and evolved drastically. While the process of sales has been much more direct and predictable in the past days, it has become way more complex and progressively more sophisticated, and less reliant on the salesperson's actions and behavior to produce results and showcase progress.
The sales process was and is still not effortless, but meeting specific quotas has become a primary challenge, even for the most experienced sales development representatives. So, with the difficulties of running a business lurking in, how do you plan to boost your B2B sales to reap benefits for your business? What sales tactics do you use to increase B2B sales, what potential challenges can you face? We'll uncover them all below.
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