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Are you looking for How to Install Google Tag Manager in WordPress? Numerous reasons make Google Tag Manager (GTM) an essential part of digital marketing, but what makes it best is it assists in consolidating all your scripts into one precise location. If you own a small business site, there are chances that you may not contain many engineering resources for pushing your tracking code to the WordPress website. Whereas, if you run a large organization, pushing a normal script to production is a huge cost, risky, and bothersome for the engineers. Google Tag Manager is a tag management tool that allows you to easily consolidate and push all your marketing tool scripts by using a user-friendly interface. This tool assists in setting a range of tags such as Google Analytics and Google Adwords. 

 

Source: How To Install Google Tag Manager In WordPress

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