Whether you are an individual providing content writing services in Delhi and other places or a content writing company, being able to generate unique articles is a basic need. From including attractive and informational content to adding images, there are many things that, when combined, give you a final output that you can say is amazing. But how can you be the one creating the most accurate and engaging articles? It's simple: you just need to follow these 10 steps to write an amazing article every single time.
1. Know your Audience's Pain Points
In content marketing, the audience is everything. It means you must know your audience's problem or question while writing. As an organization, if you want your content marketing campaign to succeed, you can do market research to know what your audience's problems and questions are. Moreover, if you are an individual writer, you can use social media and public forums for the game.
2. Do the Keyword Research
Next up is to determine the keywords to optimize your article for Google. Make sure that your keyword research is done accurately. Use search volume and keyword difficulty to choose the best keywords for your content. You can contact an SEO company in Delhi or other places to get keywords for your topics.
3. Conduct Topic Research
In the third step, start researching the topic you are writing about. As Google now has EEAT to judge the Web Pages, it is critical to only write content that is totally accurate and not misleading. That's why your research should be done from reliable sources.
4. Start Outlining the Article
Finally, you can create the outline. You may think it starts from determining the headers and subheaders, but no. First, identify the intent, which can be navigational, informational, commercial, or transactional. Once you know the intent, you can divide the content into multiple subheadings.
5. Give your article a relevant title
The heading should contain the target keyword, and the intent should match the keyword. Also, if possible, use power words like boost, navigate, compelling, genuine, etc in your title.
6. Start writing the introduction
Now, you are ready to start writing. Since the introduction is the first in the line, start with that. What to include and what not is something many writers get confused about while writing the intro. But here's a simple answer.
The introduction should talk about what the reader can expect from the article. But it should not be descriptive that the user gets his/her answer in the introduction and leaves. Keep a hook in your introduction, which pushes the reader to keep reading.
7. Add compelling subheaders
Since you already know how and under which subheaders the content has to be divided, it is time to give your subheaders a makeover. You can think of subheaders as the introduction to the content under the subheader. It means the subheader should clearly indicate what the user will find in its content.
8. Add a conclusion and CTAs
Sum up the article in a compelling conclusion of 50-75 words. If there's a CTA to add, add it in the conclusion. There can also be other places for CTA, such as right before the conclusion, if you want it to be descriptive.
9. Add the relevant images
Post writing the content, and start adding images wherever you find them necessary. Images not only provide a reference to the content, but if you add alt text to them, you'll also get organic traffic from image searches.
10. Do the editing and proofreading
Lastly, end the work by proofreading all the content. It is essential to ensure that nothing is getting forward that's incorrect. Also, tools like Grammarly and Hemingway should eliminate mediocre mistakes at this stage.
Final words
With these 10 steps, you can draft any article in the least amount of time. Being a method that totally structured from start to finish, it will not let the time drain in waste. Moreover, this step-by-step guide is also spill-proof from generating inaccurate content.
