In recent times, the way people interact has changed as a result of social media platforms and messaging applications. Businesses now need to use these technologies to connect with their customers. With over 1.2 billion users worldwide, WhatsApp is the most popular messaging app, and businesses have been using it as a part of their communications strategies. Additionally, businesses can now use WhatsApp to communicate with their customers even more due to the new status feature. Here will look at what ways WhatsApp can be used for business support:
Showcase Your Products in a Catalogue
The catalogue feature of WhatsApp business might be compared to a mobile storefront. Customers can browse your products without leaving the app due to this feature. This tool can attract attention to new items, seasonal collections, and bestsellers.
You can add the essential details regarding the catalogue, a maximum of 500 products or services that may be uploaded. A title, price, description, product code, and link to the item on your website can all be included for each service or product. Every item has a picture, so that is best for the customer to reach your business. Links from the catalogue can be shared in WhatsApp conversations.
Feedback
You may know feedback is a helpful note for business. Seventy percent of WhatsApp messages are opened for feedback. You may therefore create questions for your group that will yield replies relevant to your business rather than calling clients for feedback. The best kind of free marketing research is available online.
You can address your customer's needs and enhance the services and products you offer by using the feedback you get from customers. You can engage with your customers in a non-intrusive manner by creating interesting and unique quizzes with the help of the best whatsapp business api solutions. Additionally, their feedback can be precious and acknowledged with discounts and coupons to promote continued participation, brand loyalty, and long-term customer retention.
Share Notifications Instantly
To improve customers' interactions with your brand and send notifications and reminders, you can use the best whatsapp business api solutions. Customers may receive a variety of notifications, including those regarding reservations, payments that are past due, etc. Customers are more interested in reading WhatsApp messages than in reading emails, so sending notifications and reminders there can be very helpful for your business.
Elevate Your Customer Service
You may improve the efficiency and familiarity of your social media customer care by setting up a WhatsApp Business account. WhatsApp Business provides many features that you can use in addition to being a channel for direct messaging to improve customer interactions:
- Quick replies
- Labels
- Away messages and greeting messages
Additionally, WhatsApp Business makes it simple and affordable to communicate with customers abroad.
Share Promotional Codes, Flash Sales
You can create unique promotional codes that your consumers can share and use at your company using the new status feature. Everyone in your group can be made aware of the promotions you are running by using the status's immediate photo and location feature. A one-day sale or a two-hour flash sale could be used to attract customers and gain attention. You can extend the promotion with WhatsApp status coupons or promotions based on interaction levels.
Demo Your Product
You can demo your products on the status and notify your group when you have a new item in stock, whether you manufacture your goods or sell them as a store. Even if the client doesn't now require this specific product, letting them know it is available, what it does, and how to use it can help you stay at the front of their minds when making a purchase.
Seamless Bookings
Nowadays, customer support is needed by booking and related information on WhatsApp because it is more convenient for them. The consumer experience with the brand is improved when all booking-related information is accessible in one location. To group all the booking information and provide it efficiently, your company might include WhatsApp as one of the customer communication channels. Customers may avoid the inconveniences of monitoring emails and calling the support staff to get relevant data.
Final Thoughts
WhatsApp is now more useful for businesses than ever due to the addition of the status function. Utilize the already existing features to engage your audience in meaningful ways that will help you understand more about their requirements and promote your business. The above-listed ways you can consider that WhatsApp can be used for business support.
