Digital lending is one of the fastest-growing fintech sectors in India, and it will continue to expand substantially in the coming years. Digital lending is the practice of making loans using websites or mobile applications while using technology for credit assessment and authorization. Neo banks, non-banking finance companies (NBFCs), and fintech start-ups dominated this market. Commercial Banks are also quickly entering the world of financial intermediaries, either on their own or by partnering with NBFCs to share synergies through digital lending.
The benefits provided to consumers via digital channels have resulted in a good growth rate in the Indian digital lending market. Customers have begun to transition from traditional lending ways to digital lending methods as a result of the accessibility and convenience of use of these platforms.
According to the research report, “India Digital Lending Market Outlook to FY’2027- Driven by the Growing Internet Population, Increasing Demand for App-Based Instant Loans, and Variety of Consumer Loans being offered in the Market” expresses that the market has expanded substantially over the past few years as a result of the demand for better customer experiences, changing business models, quicker turnaround times, and the introduction of new technologies like artificial intelligence. The use of smartphones has substantially expanded over the past few years because more and more consumers are turning to digital channels, which has led to an increase of 40–60% in the purchase of digital loans.
Companies that offer digital loans have an open application process. The progress of a loan application can be tracked at every stage. Even if your loan application is denied, you will find out why including if you fell short of qualifying requirements or if something else went wrong. Many platforms have been able to draw customers from across the nation owing to the transparency in the digital loan lending process.
By Non-Banking Finance Companies (NBFCs)
The market for digital lending by NBFCs is expanding at a double-digit rate and is on the rise. This high-potential, high-value market is being fostered by the expanding use of new technologies and digital tools, such as artificial intelligence (AI), machine learning, and data analytics, which is also causing more people to buy digital loans. B2B and B2C business models predominate in the loans provided by NBFCs in the area of digital lending.
By Key Players
It is found that the India Digital Lending Market industry is highly fragmented and has a large number of firms offering both consumer and business loans. Some major key players are: Kissht, Aye Finance, Moneyview, Capital Float, Lending Kart, PayU, Faircent, Pine Labs, Others
In the forthcoming years, the Indian Digital Lending Market is going to have great growth in the industry as the demand for instant loans is high. Digital lending's smooth client experience will encourage increased borrowing in the projected time frame till 2027. These apps might have a convenience fee attached to them, but they would quickly and easily satisfy people's immediate financial demands. The businesses that offer digital loans are developing new technology, which will ultimately improve customer satisfaction by making the process overall even more simple for the customers. Future cost reductions with advanced technologies like Artificial Intelligence and Machine Learning will increase the client acquisition rate.
For more information on the research report, refer to below link:-
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Ankur Gupta, Head Marketing & Communications