A Counterpoint Research report indicates that the Apple Watch remained that smartwatch market leader in Q2 2021.
The Apple Watch Series 6, Apple Watch SE, and Apple Watch Series 3
were among the highest five most sold wearables during the quarter.
More importantly, the report estimates the active Apple Watch user base has now crossed 99+ million users worldwide.
The strong adoption of the Apple Watch among iPhone users are often attributed to the strong ecosystem lock-in and therefore the attractive features that the Apple Watch packs. The US also continues to be the most important Apple Watch marketplace for Apple,
with over 50 percent of the user base coming from the country.
The smartwatch market saw a healthy 27 percent growth in Q2 2021
compared to an equivalent quarter from last year. As things slowly
revisit to normal worldwide and therefore the COVID-19 restrictions are reduced or removed, smartwatch sales are sure to go up further.
Despite the strong showing from the Apple Watch, its market share
reduced from last year thanks to a gentle rise in competition from
budget smartwatches from Chinese and Indian brands.
Samsung saw a notable rise in its smartwatch shipments
because it jumped by 44 percent in Q2 2021, because of the
the strong showing from the Galaxy Watch 2 and Watch Active 2.
Garmin also saw its shipments increase