MyHoardings's articles The metro train routes extends to non-metro cities, advertisers got new lines to monetize on! Out of Home advertising in the form of transit advertising has been the prime media for advertisers who aim at disseminating a brand’s message to larger audience at once. When the metro trains came into existence in the capital city, Delhi, it opened up lot of opportunities for advertisers to grab the attention of mass […] January 17, 2023January 17, 2023 Saving Bookmark this article Bookmarked OOH bounces back post-covid-19 Digital advertising gripped the audience for the longest time during the outbreak of covid-19. The restrictions to move out . November 8, 2022November 8, 2022 Saving Bookmark this article Bookmarked The new guidelines calls for ban on Surrogate advertising The new guidelines calls for ban on Surrogate advertising The new guideline laid by the government prohibits surrogate advertising. The ban has a huge impact on various brands especially those related to alcohol and tobacco. Let’s understand what is surrogate advertising, what are the new guidelines and how it is going to affect the advertising […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked How to promote business on YouTube? We know YouTube as the widely preferred video hosting platform but what might come as a surprise to you is that it is also the second most used search engine across the world. The social media and marketing platform has over 1.9 billion subscribers. The platform has gained such humongous popularity owning to its easy to use interface, high quality […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked Auto Rickshaw advertising in Gurugram. Transit advertising can be practiced through the use of various vehicles acting act as carriers of advertising messages. Be it buses, cabs and auto-rickshaws, anything can be adopted to make outdoor advertising effective. Transit ads are the ads that are displayed on vehicles on the road. It falls under the umbrella of outdoor advertising. Outdoor […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked RWA Activation: The concept and its benefits RWA stands for residential welfare association. It is an independent organization that handles events and activities related to residential societies in metro and suburban cities in India. The organization handles all the activities related to the residential societies that fall under RWA. It a group of members that work in the interest of people living in […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked Cinema branding in India Not just movies, cinema branding too triggers audience! Have you ever noticed that the actual movie begins at least 15 minutes later from the scheduled time on tickets? Well, this isn’t to facilitate late comers but to make the audience watch series of ads before the movie starts. Apart from the movie hall, the theatre galleries, washrooms […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked The future of advertising lies in the hands of Digital Media The future of advertising lies in the hands of Digital Media. Digital media has shown immense rise in recent past owing to rapid technological advancement and the deeper penetration of mobile services in rural areas. This digital revolution bought by internet service and mobile phones has opened doors for advertisers and brands to reach their target […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked What is OTT Advertising ? Let’s understand !! OTT Advertising: OTT advertising or over-the -top advertising is a revolutionary trend under online advertising that enable brands to present customized ads based on the TV or mobile viewing habits of the target audience. The trend started with the advent of various OTT platforms like Hotstar, SonyLiv, Zee5, Voot and many more popular streaming channels in India. OTT platforms are replacing the traditional […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked Social Media Advertising: Tapping the internet savvy audience Social Media Advertising: Tapping the internet savvy audience The impact of digitization and internet penetration has been huge on both rural and urban audience. With smart phones offering apps for shopping, networking, health management, dating and much more, the era is owned by internet and digital breathing generation. The advertisers and brands too have turn to internet […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked Advertising on Mumbai Railway Stations One of the most potent ways to get your brand noticed in the most populous city in the country is through the local train service. Millions of Mumbaikers board local trains on a daily basis. The local trains in Mumbai ferry approximately around 2 million passengers on the Central, Western, and Harbor lines daily. This means that […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked Mumbai Local Train Advertising Mumbai, otherwise known as the city of dreams, is the financial, commercial, and entertainment metropolis of India. Needless to say, the city is the hub of all the major commercial activities in the country. People from all corners of the country and from all walks of life come to Mumbai in search of better job […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked Digital Screens on Hyderabad Metro Trains works as best advertising tool. Hyderabad metro train runs across the city, offering daily commuters comfortable and affordable travel. The metro train is categorized into three lanes, Blue, Red and Green, covering major areas of the city. The train timing is usually between 6 am in the morning to 11:15 pm at night. The Hyderabad metro train authorities make sure that […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked Private Branded Radio advertising in Trains: an innovative way for brands to reach wider audience! From traditional advertising to adopting digital innovations to reach the target audience, the brands keep trying the new and the old form of advertising. This time the brands are making a move towards one of its kind advertising platform, the ‘private radio advertising‘ in trains. Combining transit advertising with radio advertising, pumps up the ability of the advertising […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked Bus branding in Orissa Bus branding in Orissa (On OSRTC Roadways Buses) As we know, Orissa is a small state in the Eastern part of India which is rich in culture, history, and famous for its many ancient Hindu temples. It is therefore implied that Orissa also attracts both local as well as national travelers every year. The capital city […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked Bus branding in Gujarat Bus branding in Gujarat A Brief Note on Gujarat GSRTC Services of bus branding Bus Branding is an effective way of modern day advertising. We all know what a Bus is. A considerably large vehicle with ample body space used for mass transportation proving to be one of the most frequently watched sights in a busy traffic. […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked Bus branding in Bihar Bus Branding in Bihar Home to Bodhgaya, Bihar as we know it is one of the most densely populated states with a largely rural population. Over the years, Bihar’s rich history has invited scholars, observers, and enthusiasts from all over the world. The 3rd most populated state in the nation is also the 13th largest with an […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked Haryana Roadways Bus Branding Haryana Roadways Bus Branding The North-Indian state of Haryana is known to all as a state which shelters people from all over the country. Students, workers, doctors, engineers, and even tourists flocking to its capital Chandigarh are all taken aback by the diversity and the representation of Indian culture in this state. The place is […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked Bus advertising in Delhi Bus advertising in Delhi Delhi is the Capital of India had has a lot of heritage centers that make it’s a tourist attraction. It has a population of over 11 million. Since its is bordered by big cities like Haryana and Uttar Pradesh the footfall in the capital city has always been on the increasing […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked Bus branding in Punjab Bus branding in Punjab Punjab is one of the biggest north-Indian states and boasts of as many as 22 different districts. The proximity of Punjab to the country’s capital, I.e. Delhi, makes it an important point of contact to all of North India. The states of Punjab are all connected by the Punjab Roadways buses which is […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked Kerala Bus branding Kerala SRTC stands for The Kerala State Road Transport Corporation. It is one of the oldest bus service providers. It has a fleet of 6148 buses. They have has 28 depots, 48 sub-depots, and 17 operating centers. Kerala State transport offers various services and has introduced latest fleets making its transport system highly effective and passenger […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked Train Branding Services in Chennai The southern-most metropolitan of the country is no stranger to exponential growth. The city has made significant progress over the last decade, mainly after the IT boom, and is the most important financial, cultural and commercial metropolitan city in the southern part of India. Hailed as the ‘Detroit of India’, with more than one-third of […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked Train Branding Services in Maharashtra It is no new fact that the train service in Maharashtra is one of the largest and the most efficient ones in the country ferrying passengers in tens of millions every day. The train service in the state is the lifeline of the transportation system with the coverage of a whopping 5983 kilometers segregated into […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked Train Branding in Jaipur Known to be the pilgrimage of the tourists in India, Rajasthan ranks among the most visited state in India due to the numerous forts which are found throughout the state and also because of the colorful culture and heritage of the state which are narrated through the folk songs and the folk tales of the […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked Train Branding Services in Kolkata Train Services in Kolkata is the most trustworthy mode of daily transportation for thousands in the city. Almost 1500 trains ply daily in the Kolkata Suburban Railway System which ferries millions of people to different parts of the city and is known to be the largest suburban railway service in the country, in terms of both the […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked Train Branding in Gwalior A city seeped in historical and cultural heritage, Gwalior is one of the most significant cities in the central Indian state of Madhya Pradesh. The city is thronged by millions each year for majestic forts and palaces which are the living proofs of the dynasties and the kingdoms which that passed quite a few hands […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked Train advertisement-Medium getting maximum ROI for brand visibility !! ROI booster for your Ad Campaign – Train advertisement Railway advertising has been a prominent outdoor advertising media for ages and its importance and relevance has only risen with the advent of new technology. In the times where various transit media options like cab service, metro trains, buses and private vehicles are highly preferred means of transportation, […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked Train Branding in Bhubaneshwar The capital and largest city of Odisha, Bhubaneshwar is an ancient city which is one of the centres of the economic, educational and cultural importance of East India. Also known as the ‘temple city of India’, Bhubaneshwar has a population of 8.38 lakhs and is home to a number of religious relics and temples of […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked
The metro train routes extends to non-metro cities, advertisers got new lines to monetize on! Out of Home advertising in the form of transit advertising has been the prime media for advertisers who aim at disseminating a brand’s message to larger audience at once. When the metro trains came into existence in the capital city, Delhi, it opened up lot of opportunities for advertisers to grab the attention of mass […] January 17, 2023January 17, 2023 Saving Bookmark this article Bookmarked
OOH bounces back post-covid-19 Digital advertising gripped the audience for the longest time during the outbreak of covid-19. The restrictions to move out . November 8, 2022November 8, 2022 Saving Bookmark this article Bookmarked
The new guidelines calls for ban on Surrogate advertising The new guidelines calls for ban on Surrogate advertising The new guideline laid by the government prohibits surrogate advertising. The ban has a huge impact on various brands especially those related to alcohol and tobacco. Let’s understand what is surrogate advertising, what are the new guidelines and how it is going to affect the advertising […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked
How to promote business on YouTube? We know YouTube as the widely preferred video hosting platform but what might come as a surprise to you is that it is also the second most used search engine across the world. The social media and marketing platform has over 1.9 billion subscribers. The platform has gained such humongous popularity owning to its easy to use interface, high quality […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked
Auto Rickshaw advertising in Gurugram. Transit advertising can be practiced through the use of various vehicles acting act as carriers of advertising messages. Be it buses, cabs and auto-rickshaws, anything can be adopted to make outdoor advertising effective. Transit ads are the ads that are displayed on vehicles on the road. It falls under the umbrella of outdoor advertising. Outdoor […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked
RWA Activation: The concept and its benefits RWA stands for residential welfare association. It is an independent organization that handles events and activities related to residential societies in metro and suburban cities in India. The organization handles all the activities related to the residential societies that fall under RWA. It a group of members that work in the interest of people living in […] July 22, 2022July 22, 2022 Saving Bookmark this article Bookmarked
Cinema branding in India Not just movies, cinema branding too triggers audience! Have you ever noticed that the actual movie begins at least 15 minutes later from the scheduled time on tickets? Well, this isn’t to facilitate late comers but to make the audience watch series of ads before the movie starts. Apart from the movie hall, the theatre galleries, washrooms […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked
The future of advertising lies in the hands of Digital Media The future of advertising lies in the hands of Digital Media. Digital media has shown immense rise in recent past owing to rapid technological advancement and the deeper penetration of mobile services in rural areas. This digital revolution bought by internet service and mobile phones has opened doors for advertisers and brands to reach their target […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked
What is OTT Advertising ? Let’s understand !! OTT Advertising: OTT advertising or over-the -top advertising is a revolutionary trend under online advertising that enable brands to present customized ads based on the TV or mobile viewing habits of the target audience. The trend started with the advent of various OTT platforms like Hotstar, SonyLiv, Zee5, Voot and many more popular streaming channels in India. OTT platforms are replacing the traditional […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked
Social Media Advertising: Tapping the internet savvy audience Social Media Advertising: Tapping the internet savvy audience The impact of digitization and internet penetration has been huge on both rural and urban audience. With smart phones offering apps for shopping, networking, health management, dating and much more, the era is owned by internet and digital breathing generation. The advertisers and brands too have turn to internet […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked
Advertising on Mumbai Railway Stations One of the most potent ways to get your brand noticed in the most populous city in the country is through the local train service. Millions of Mumbaikers board local trains on a daily basis. The local trains in Mumbai ferry approximately around 2 million passengers on the Central, Western, and Harbor lines daily. This means that […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked
Mumbai Local Train Advertising Mumbai, otherwise known as the city of dreams, is the financial, commercial, and entertainment metropolis of India. Needless to say, the city is the hub of all the major commercial activities in the country. People from all corners of the country and from all walks of life come to Mumbai in search of better job […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked
Digital Screens on Hyderabad Metro Trains works as best advertising tool. Hyderabad metro train runs across the city, offering daily commuters comfortable and affordable travel. The metro train is categorized into three lanes, Blue, Red and Green, covering major areas of the city. The train timing is usually between 6 am in the morning to 11:15 pm at night. The Hyderabad metro train authorities make sure that […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked
Private Branded Radio advertising in Trains: an innovative way for brands to reach wider audience! From traditional advertising to adopting digital innovations to reach the target audience, the brands keep trying the new and the old form of advertising. This time the brands are making a move towards one of its kind advertising platform, the ‘private radio advertising‘ in trains. Combining transit advertising with radio advertising, pumps up the ability of the advertising […] July 8, 2022July 8, 2022 Saving Bookmark this article Bookmarked
Bus branding in Orissa Bus branding in Orissa (On OSRTC Roadways Buses) As we know, Orissa is a small state in the Eastern part of India which is rich in culture, history, and famous for its many ancient Hindu temples. It is therefore implied that Orissa also attracts both local as well as national travelers every year. The capital city […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked
Bus branding in Gujarat Bus branding in Gujarat A Brief Note on Gujarat GSRTC Services of bus branding Bus Branding is an effective way of modern day advertising. We all know what a Bus is. A considerably large vehicle with ample body space used for mass transportation proving to be one of the most frequently watched sights in a busy traffic. […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked
Bus branding in Bihar Bus Branding in Bihar Home to Bodhgaya, Bihar as we know it is one of the most densely populated states with a largely rural population. Over the years, Bihar’s rich history has invited scholars, observers, and enthusiasts from all over the world. The 3rd most populated state in the nation is also the 13th largest with an […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked
Haryana Roadways Bus Branding Haryana Roadways Bus Branding The North-Indian state of Haryana is known to all as a state which shelters people from all over the country. Students, workers, doctors, engineers, and even tourists flocking to its capital Chandigarh are all taken aback by the diversity and the representation of Indian culture in this state. The place is […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked
Bus advertising in Delhi Bus advertising in Delhi Delhi is the Capital of India had has a lot of heritage centers that make it’s a tourist attraction. It has a population of over 11 million. Since its is bordered by big cities like Haryana and Uttar Pradesh the footfall in the capital city has always been on the increasing […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked
Bus branding in Punjab Bus branding in Punjab Punjab is one of the biggest north-Indian states and boasts of as many as 22 different districts. The proximity of Punjab to the country’s capital, I.e. Delhi, makes it an important point of contact to all of North India. The states of Punjab are all connected by the Punjab Roadways buses which is […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked
Kerala Bus branding Kerala SRTC stands for The Kerala State Road Transport Corporation. It is one of the oldest bus service providers. It has a fleet of 6148 buses. They have has 28 depots, 48 sub-depots, and 17 operating centers. Kerala State transport offers various services and has introduced latest fleets making its transport system highly effective and passenger […] July 7, 2022July 7, 2022 Saving Bookmark this article Bookmarked
Train Branding Services in Chennai The southern-most metropolitan of the country is no stranger to exponential growth. The city has made significant progress over the last decade, mainly after the IT boom, and is the most important financial, cultural and commercial metropolitan city in the southern part of India. Hailed as the ‘Detroit of India’, with more than one-third of […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked
Train Branding Services in Maharashtra It is no new fact that the train service in Maharashtra is one of the largest and the most efficient ones in the country ferrying passengers in tens of millions every day. The train service in the state is the lifeline of the transportation system with the coverage of a whopping 5983 kilometers segregated into […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked
Train Branding in Jaipur Known to be the pilgrimage of the tourists in India, Rajasthan ranks among the most visited state in India due to the numerous forts which are found throughout the state and also because of the colorful culture and heritage of the state which are narrated through the folk songs and the folk tales of the […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked
Train Branding Services in Kolkata Train Services in Kolkata is the most trustworthy mode of daily transportation for thousands in the city. Almost 1500 trains ply daily in the Kolkata Suburban Railway System which ferries millions of people to different parts of the city and is known to be the largest suburban railway service in the country, in terms of both the […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked
Train Branding in Gwalior A city seeped in historical and cultural heritage, Gwalior is one of the most significant cities in the central Indian state of Madhya Pradesh. The city is thronged by millions each year for majestic forts and palaces which are the living proofs of the dynasties and the kingdoms which that passed quite a few hands […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked
Train advertisement-Medium getting maximum ROI for brand visibility !! ROI booster for your Ad Campaign – Train advertisement Railway advertising has been a prominent outdoor advertising media for ages and its importance and relevance has only risen with the advent of new technology. In the times where various transit media options like cab service, metro trains, buses and private vehicles are highly preferred means of transportation, […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked
Train Branding in Bhubaneshwar The capital and largest city of Odisha, Bhubaneshwar is an ancient city which is one of the centres of the economic, educational and cultural importance of East India. Also known as the ‘temple city of India’, Bhubaneshwar has a population of 8.38 lakhs and is home to a number of religious relics and temples of […] July 5, 2022July 5, 2022 Saving Bookmark this article Bookmarked