Smith Publicity's articles What Role Does Social Media Play in Effective Book Publicity? In today's digital age, social media has become an indispensable part of marketing strategies, especially for book publicity services. Smith Publicity, a leading book PR and author promotion agency, has harnessed the power of social media to boost book sales and elevate author profiles. But what exactly makes social media so effective? Social media platforms […] June 18, 2024June 18, 2024 Saving Bookmark this article Bookmarked Promoting Authors Markets Books Authors are the ones marketing their books through media appearances, social media posts, events, book signings, etc. As a result, they are also promoting themselves, which is helpful in many ways. Nearly all book promotion services come back to authors somehow; many writers have noticed the potential and have written books because of it. For […] April 30, 2024April 30, 2024 Saving Bookmark this article Bookmarked The Secret Sauce for Effective Book Promotion Alternative book publishing options like indie and self-published have allowed many more people to become authors. The opportunity side of the equation is tremendous, but the flip side is wildly increased competition. As a result, book publicity and marketing programs are essential for authors trying to be noticed and sell books – or promote themselves […] March 12, 2024March 12, 2024 Saving Bookmark this article Bookmarked All the Reasons Book Marketing Matters Successful authors and publishers today know the value of book marketing. If you self-publish your work and hope to sell books and gain exposure, be sure to take publicity and marketing seriously. It begins with a well-thought-out plan that is a mix of tactics that work together to reach target readers. Part of the need […] October 10, 2023October 10, 2023 Saving Bookmark this article Bookmarked What Works Best in Your Author's Bio Author's biographies in short and long-form figure into book marketing campaigns in many ways. As interesting as your book is, people often want to know more about you before deciding to read your work. Knowing what to include in your bio can give you a leg up in your PR efforts. Seasoned publicists have advice […] October 4, 2023October 4, 2023 Saving Bookmark this article Bookmarked Ways to Become an Expert Media Source Media relationships are among the best things an author can get from a book marketing campaign. They can last indefinitely if you keep in touch with your contacts. Opening the door the first time matters for any PR-minded author; your book can do it. Journalists file reports 365 days a year and need expert sources […] September 25, 2023September 25, 2023 Saving Bookmark this article Bookmarked Authors: Ace Your Next Virtual Interview If there is one thing in book publicity that the coronavirus pandemic changed for the long haul. It's the widespread acceptance of virtual interviews. Even top broadcasters who used to resist virtual appearances now accept them routinely. Now that virtual interviewing has become more commonplace, it's wise for authors to perfect their skills and ace each one. […] September 19, 2023September 19, 2023 Saving Bookmark this article Bookmarked Authors Who Merchandise Boost Their Profits When you write and self-publish a book, earning money for it is the goal for many writers. As a result, it's common for writers to augment their book publicity and marketing programs with additional elements. One of the more popular ones is producing merchandise connected to your book. The classic items are t-shirts, caps, and […] September 5, 2023September 9, 2023 Saving Bookmark this article Bookmarked Figuring Out Your Book's Target Audience The first question you must answer when writing a book (if you want it to be successful) is, who will read it? All the book marketing services in the world can't save a title that misses the point for its intended audience. Having a book idea and developing an outline that leads to chapters is […] August 24, 2023August 24, 2023 Saving Bookmark this article Bookmarked An Author's Role in Book PR Campaigns Successful authors take an active role in their book publicity campaigns. Specifically, it means becoming visible and connecting with the media and target readers. If your budget allows for a publicist, they will make pitches and introductions, but you'll need to do the talking. It starts with writing and publishing a top-quality book that's professionally […] August 14, 2023August 14, 2023 Saving Bookmark this article Bookmarked Planning Your Book Marketing Campaign If there's one thing book publicity professionals agree on, it's the need to plan campaigns thoroughly. Success doesn't happen by accident, and in today's hyper-competitive marketplace, it takes a strategy to reach target readers. Campaign planning starts with identifying potentially interested groups of readers and making sure outreach goes to media where they are in the audience. […] February 14, 2023February 14, 2023 Saving Bookmark this article Bookmarked Planning Your Book Marketing Campaign If there's one thing book publicity professionals agree on, it's the need to plan campaigns thoroughly. Success doesn't happen by accident, and in today's hyper-competitive marketplace, it takes a strategy to reach target readers. Campaign planning starts with identifying potentially interested groups of readers and making sure outreach goes to media where they are in the audience. […] February 14, 2023February 14, 2023 Saving Bookmark this article Bookmarked How to Pick the Best Book Publicist for You Each author and book are unique, and it's the same with book marketing professionals. Therefore, you weigh various factors carefully as you select a publicist. Self-published authors take on the responsibility directly, unlike traditionally published writers supported by an in-house PR team. Almost all books need skillful and active promotion to become successful, most […] December 12, 2022December 12, 2022 Saving Bookmark this article Bookmarked How Better Book Covers Close the Deal how to market your book, book marketing service, publicity for book, book promotional services, book advertising, book advertisement, novel marketing September 5, 2022September 5, 2022 Saving Bookmark this article Bookmarked Trending Now in Book PR how to market your book, book marketing service, publicity for book, book promotional services, book advertising, book advertisement, novel marketing, top book publicists, promote my book, how to mar August 24, 2022August 24, 2022 Saving Bookmark this article Bookmarked Summertime Book PR Ideas There was a time when authors and publishers avoided summer book launches, but those rules have gone out the window. Today's news cycle (and the internet) operate 24/7, 365 days a year. It's brought ad adjustment in book marketing services, and summer is a good time to launch books in various genres. If you do, […] August 11, 2022August 11, 2022 Saving Bookmark this article Bookmarked In-Person Book Promotion Events are Returning Smith Publicity, Inc is the leading book marketing firm in the publishing industry, providing book promotion services, author promotion services July 21, 2022July 21, 2022 Saving Bookmark this article Bookmarked How to Hire a Book PR Firm Media coverage sparked by book publicity services is an essential marketing function in the opinion of many publishing industry veterans. It's because earned media coverage that reaches target readers improves discoverability. Whenever budgets allow, it's always helpful to have a publicist or PR firm on your side. When you're ready to take the step and […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked The Benefits of Media Training for Authors Some people are natural in front of an audience of a camera. The right words come out smoothly, are engaging, and easily win over an interviewer and audience. But for most people, the skills aren't inherent, and media training helps. If you've been researching how to market a book and you're an author, give yourself […] July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked The Media-Friendliness of Nonfiction Books Getting noticed is every author's goal, and book marketing services have become ever more wide-ranging and sophisticated. Every book has promotional value, but nonfiction titles are more naturally viewed as newsworthy and have a leg up. It's because they provide helpful information that the media also views with interest. Therefore, the potential is significant with a well-planned […] June 26, 2022June 26, 2022 Saving Bookmark this article Bookmarked The Potential of Libraries in Book Promotion Libraries are government or nonprofit institutions devoted to encouraging reading. So, when you're researching how to publicize my book, you might pause when considering their potential. But don't shy away from the possibility because the opportunities can be substantial when handled correctly. If you already know your local library staff and have good relationships with them, […] June 22, 2022June 22, 2022 Saving Bookmark this article Bookmarked Market Your eBook Well to Increase Readership Every year, more people read ebooks thanks to their convenience, easy access, and lower prices. Nearly all authors who are widely read today publish in ebook form, and it's a potent addition to their book sales. As a good book publicist will tell you, authors need to understand the market and prepare before jumping in. […] October 27, 2021October 27, 2021 Saving Bookmark this article Bookmarked Why Author Bios are So Important Marketing a book is a competitive endeavor these days, and if you're a first-time author, you want to do well against other writers. Therefore, book publicists will remind you there are several essential elements for a media campaign, and one of them is a well-written author's bio. There are more than a few stories about […] October 26, 2021October 26, 2021 Saving Bookmark this article Bookmarked The Brilliance of Blogs for Promoting Your Book If you're writing a book or planning to write one, prepare yourself for doing the publicity it will take to help make it a success. Unless you're a talk-show host with promotional opportunities and an existing audience or a social media influencer with hundreds of thousands of followers, you'll need a marketing campaign. As book […] October 24, 2021October 24, 2021 Saving Bookmark this article Bookmarked How Authors Can Help Their Book Publicists Successfully publicizing a book these days requires getting things right on many fronts, given the intense competition at every marketplace level. If you're an author, there are many things you can do to make it possible for your book publicist to get you the caliber of coverage you need. If you're publishing independently, don't skip […] September 27, 2021September 27, 2021 Saving Bookmark this article Bookmarked The Things Authors Want to Know About Book PR With ever more authors taking charge of their destiny each year and publishing independently, there is a heightened interest in many aspects of publishing. Editing, formatting, and cover design are essential elements besides the writing, and marketing is almost always required. Therefore, authors have many questions for book publicists these days about promoting their work […] September 26, 2021September 26, 2021 Saving Bookmark this article Bookmarked Does Time of Year Matter for Book PR Campaigns? While there's no doubt some books are seasonal in their appeal and need to be launched and promoted accordingly, many other books are seasonless. Therefore, if you've written a book and are planning its launch, should you avoid some months. Opinions will vary depending on which book publicist you ask, but experience shows successful book […] September 2, 2021September 2, 2021 Saving Bookmark this article Bookmarked Dos and Don'ts for Doing Well in TV and Radio Interviews Authors of newly published books are often interviewed on TV, radio, and podcasts as part of the launch promotion. As every book publicist knows, the interviews can be very beneficial when handled well. But on the flip side, making some common mistakes can significantly reduce their impact. Therefore, it's wise to bone up on best […] August 27, 2021August 27, 2021 Saving Bookmark this article Bookmarked 3 Ways Authors Today Can Publish Their Books Until the internet upended the book publishing world several years ago, authors had little choice but to work through a traditional publisher. The old system worked okay for those fortunate enough to have literary agents and well-known names, but it was challenging for many other writers. Today things have changed enormously, and more options allow […] August 21, 2021August 21, 2021 Saving Bookmark this article Bookmarked Make It Easier for People to Buy Your Book If you write and publish a book on your own, eschewing a publisher, literary agent, and other industry members, it's a significant achievement. But don't get yourself to the finish line and make an error that stands in the way of your book sales – and a surprising number of self-published authors do when they […] August 16, 2021August 16, 2021 Saving Bookmark this article Bookmarked Authors with Good Writing Habits Produce More Books When you're writing books and self-publishing them, there are many details to attend to, like finding the right editor and settling on a cover design. There are also must-dos, such as registering an ISBN number for books. But none of it matters unless you write productively and have your book ready to be published. For […] August 10, 2021August 10, 2021 Saving Bookmark this article Bookmarked Self-Publish a Book to Promote Your Business It takes time to write a quality book, and when you self-publish one, there are added responsibilities besides being the author. But once you find out how to get an ISBN number, decide on an editor, and have a cover designed, the marketing opportunities for you and your business are substantial. Wise businesspeople (and those […] August 6, 2021August 6, 2021 Saving Bookmark this article Bookmarked Self-Published Books Can Be Traditionally Published As more and more of the old rules fall by the wayside and more things are decided case-by-case, it's now becoming common for self-published books to become traditionally published. It's a trend with literary agents as well, as they may come on board once they've read an excellent self-published book. Publishing industry trade media report […] July 30, 2021July 30, 2021 Saving Bookmark this article Bookmarked How to Market Your Book for Success and Higher Sales If you've written a book and plan to publish it independently, one thing is for sure: you need a marketing campaign to make it a success. While you might dream of going viral, it happens only to a handful of people each year, and it's not something you can peg your hopes on realistically. The […] July 24, 2021July 24, 2021 Saving Bookmark this article Bookmarked Do Reviews Help with Book Publicity? The internet and indie publishing have upended many conventions in the previously staid world of book publishing (which isn't as staid anymore), and it's caused people to question many things. One of them is reviews and specifically whether they matter much for book marketing campaigns. The answer from most PR experts is yes, and it's […] July 20, 2021July 20, 2021 Saving Bookmark this article Bookmarked An Excellent Author Bio is a Book PR Necessity Nearly all people who read and buy books want to know something about their authors. It's the same with media which include mentions of them in their stories. Therefore, it's easy to see why the most influential book marketing companies make sure their authors have outstanding bios readily available. If you've written a book or […] July 15, 2021July 15, 2021 Saving Bookmark this article Bookmarked Reviews Help Get Books Noticed When you write and independently publish a book, there are several things you need to do before and during its launch. They range from necessities such as getting an ISBN number for books to doing what you can to spark reviews. Books reviews confer credibility on your work in ways that few other things can, […] July 7, 2021July 7, 2021 Saving Bookmark this article Bookmarked The Value of Bylined Articles in Book Publicity Authors of non-fiction books have considerable expertise in the subject area of their books – it's what made them qualified to write. When it comes time to launch a promotional campaign, book marketing companies increasingly recommend authors write bylined articles in relevant media. The purpose is to gain exposure and gently plug a book in […] June 27, 2021June 27, 2021 Saving Bookmark this article Bookmarked Podcasts are Teeming with Book Promotion Opportunities There was a time not that long ago that a well-established author might have questioned doing a podcast as part of a book publicity tour. But those days are gone as podcasts have become a part of many book marketing campaigns. Recent data on podcast listenership in the United States alone is impressive – over […] June 23, 2021June 23, 2021 Saving Bookmark this article Bookmarked Authors Need a Multi-faceted Platform to Market a Book Writing and publishing a book is a significant achievement, and marketing it well is a nearly equivalent task. Authors who want to succeed need to plan their book marketing and publicity efforts carefully, and they should do it long in advance. PR gurus agree that an author's platform is also a crucial part of success. For […] June 21, 2021June 21, 2021 Saving Bookmark this article Bookmarked Loading Load more
What Role Does Social Media Play in Effective Book Publicity? In today's digital age, social media has become an indispensable part of marketing strategies, especially for book publicity services. Smith Publicity, a leading book PR and author promotion agency, has harnessed the power of social media to boost book sales and elevate author profiles. But what exactly makes social media so effective? Social media platforms […] June 18, 2024June 18, 2024 Saving Bookmark this article Bookmarked
Promoting Authors Markets Books Authors are the ones marketing their books through media appearances, social media posts, events, book signings, etc. As a result, they are also promoting themselves, which is helpful in many ways. Nearly all book promotion services come back to authors somehow; many writers have noticed the potential and have written books because of it. For […] April 30, 2024April 30, 2024 Saving Bookmark this article Bookmarked
The Secret Sauce for Effective Book Promotion Alternative book publishing options like indie and self-published have allowed many more people to become authors. The opportunity side of the equation is tremendous, but the flip side is wildly increased competition. As a result, book publicity and marketing programs are essential for authors trying to be noticed and sell books – or promote themselves […] March 12, 2024March 12, 2024 Saving Bookmark this article Bookmarked
All the Reasons Book Marketing Matters Successful authors and publishers today know the value of book marketing. If you self-publish your work and hope to sell books and gain exposure, be sure to take publicity and marketing seriously. It begins with a well-thought-out plan that is a mix of tactics that work together to reach target readers. Part of the need […] October 10, 2023October 10, 2023 Saving Bookmark this article Bookmarked
What Works Best in Your Author's Bio Author's biographies in short and long-form figure into book marketing campaigns in many ways. As interesting as your book is, people often want to know more about you before deciding to read your work. Knowing what to include in your bio can give you a leg up in your PR efforts. Seasoned publicists have advice […] October 4, 2023October 4, 2023 Saving Bookmark this article Bookmarked
Ways to Become an Expert Media Source Media relationships are among the best things an author can get from a book marketing campaign. They can last indefinitely if you keep in touch with your contacts. Opening the door the first time matters for any PR-minded author; your book can do it. Journalists file reports 365 days a year and need expert sources […] September 25, 2023September 25, 2023 Saving Bookmark this article Bookmarked
Authors: Ace Your Next Virtual Interview If there is one thing in book publicity that the coronavirus pandemic changed for the long haul. It's the widespread acceptance of virtual interviews. Even top broadcasters who used to resist virtual appearances now accept them routinely. Now that virtual interviewing has become more commonplace, it's wise for authors to perfect their skills and ace each one. […] September 19, 2023September 19, 2023 Saving Bookmark this article Bookmarked
Authors Who Merchandise Boost Their Profits When you write and self-publish a book, earning money for it is the goal for many writers. As a result, it's common for writers to augment their book publicity and marketing programs with additional elements. One of the more popular ones is producing merchandise connected to your book. The classic items are t-shirts, caps, and […] September 5, 2023September 9, 2023 Saving Bookmark this article Bookmarked
Figuring Out Your Book's Target Audience The first question you must answer when writing a book (if you want it to be successful) is, who will read it? All the book marketing services in the world can't save a title that misses the point for its intended audience. Having a book idea and developing an outline that leads to chapters is […] August 24, 2023August 24, 2023 Saving Bookmark this article Bookmarked
An Author's Role in Book PR Campaigns Successful authors take an active role in their book publicity campaigns. Specifically, it means becoming visible and connecting with the media and target readers. If your budget allows for a publicist, they will make pitches and introductions, but you'll need to do the talking. It starts with writing and publishing a top-quality book that's professionally […] August 14, 2023August 14, 2023 Saving Bookmark this article Bookmarked
Planning Your Book Marketing Campaign If there's one thing book publicity professionals agree on, it's the need to plan campaigns thoroughly. Success doesn't happen by accident, and in today's hyper-competitive marketplace, it takes a strategy to reach target readers. Campaign planning starts with identifying potentially interested groups of readers and making sure outreach goes to media where they are in the audience. […] February 14, 2023February 14, 2023 Saving Bookmark this article Bookmarked
Planning Your Book Marketing Campaign If there's one thing book publicity professionals agree on, it's the need to plan campaigns thoroughly. Success doesn't happen by accident, and in today's hyper-competitive marketplace, it takes a strategy to reach target readers. Campaign planning starts with identifying potentially interested groups of readers and making sure outreach goes to media where they are in the audience. […] February 14, 2023February 14, 2023 Saving Bookmark this article Bookmarked
How to Pick the Best Book Publicist for You Each author and book are unique, and it's the same with book marketing professionals. Therefore, you weigh various factors carefully as you select a publicist. Self-published authors take on the responsibility directly, unlike traditionally published writers supported by an in-house PR team. Almost all books need skillful and active promotion to become successful, most […] December 12, 2022December 12, 2022 Saving Bookmark this article Bookmarked
How Better Book Covers Close the Deal how to market your book, book marketing service, publicity for book, book promotional services, book advertising, book advertisement, novel marketing September 5, 2022September 5, 2022 Saving Bookmark this article Bookmarked
Trending Now in Book PR how to market your book, book marketing service, publicity for book, book promotional services, book advertising, book advertisement, novel marketing, top book publicists, promote my book, how to mar August 24, 2022August 24, 2022 Saving Bookmark this article Bookmarked
Summertime Book PR Ideas There was a time when authors and publishers avoided summer book launches, but those rules have gone out the window. Today's news cycle (and the internet) operate 24/7, 365 days a year. It's brought ad adjustment in book marketing services, and summer is a good time to launch books in various genres. If you do, […] August 11, 2022August 11, 2022 Saving Bookmark this article Bookmarked
In-Person Book Promotion Events are Returning Smith Publicity, Inc is the leading book marketing firm in the publishing industry, providing book promotion services, author promotion services July 21, 2022July 21, 2022 Saving Bookmark this article Bookmarked
How to Hire a Book PR Firm Media coverage sparked by book publicity services is an essential marketing function in the opinion of many publishing industry veterans. It's because earned media coverage that reaches target readers improves discoverability. Whenever budgets allow, it's always helpful to have a publicist or PR firm on your side. When you're ready to take the step and […] July 11, 2022July 11, 2022 Saving Bookmark this article Bookmarked
The Benefits of Media Training for Authors Some people are natural in front of an audience of a camera. The right words come out smoothly, are engaging, and easily win over an interviewer and audience. But for most people, the skills aren't inherent, and media training helps. If you've been researching how to market a book and you're an author, give yourself […] July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
The Media-Friendliness of Nonfiction Books Getting noticed is every author's goal, and book marketing services have become ever more wide-ranging and sophisticated. Every book has promotional value, but nonfiction titles are more naturally viewed as newsworthy and have a leg up. It's because they provide helpful information that the media also views with interest. Therefore, the potential is significant with a well-planned […] June 26, 2022June 26, 2022 Saving Bookmark this article Bookmarked
The Potential of Libraries in Book Promotion Libraries are government or nonprofit institutions devoted to encouraging reading. So, when you're researching how to publicize my book, you might pause when considering their potential. But don't shy away from the possibility because the opportunities can be substantial when handled correctly. If you already know your local library staff and have good relationships with them, […] June 22, 2022June 22, 2022 Saving Bookmark this article Bookmarked
Market Your eBook Well to Increase Readership Every year, more people read ebooks thanks to their convenience, easy access, and lower prices. Nearly all authors who are widely read today publish in ebook form, and it's a potent addition to their book sales. As a good book publicist will tell you, authors need to understand the market and prepare before jumping in. […] October 27, 2021October 27, 2021 Saving Bookmark this article Bookmarked
Why Author Bios are So Important Marketing a book is a competitive endeavor these days, and if you're a first-time author, you want to do well against other writers. Therefore, book publicists will remind you there are several essential elements for a media campaign, and one of them is a well-written author's bio. There are more than a few stories about […] October 26, 2021October 26, 2021 Saving Bookmark this article Bookmarked
The Brilliance of Blogs for Promoting Your Book If you're writing a book or planning to write one, prepare yourself for doing the publicity it will take to help make it a success. Unless you're a talk-show host with promotional opportunities and an existing audience or a social media influencer with hundreds of thousands of followers, you'll need a marketing campaign. As book […] October 24, 2021October 24, 2021 Saving Bookmark this article Bookmarked
How Authors Can Help Their Book Publicists Successfully publicizing a book these days requires getting things right on many fronts, given the intense competition at every marketplace level. If you're an author, there are many things you can do to make it possible for your book publicist to get you the caliber of coverage you need. If you're publishing independently, don't skip […] September 27, 2021September 27, 2021 Saving Bookmark this article Bookmarked
The Things Authors Want to Know About Book PR With ever more authors taking charge of their destiny each year and publishing independently, there is a heightened interest in many aspects of publishing. Editing, formatting, and cover design are essential elements besides the writing, and marketing is almost always required. Therefore, authors have many questions for book publicists these days about promoting their work […] September 26, 2021September 26, 2021 Saving Bookmark this article Bookmarked
Does Time of Year Matter for Book PR Campaigns? While there's no doubt some books are seasonal in their appeal and need to be launched and promoted accordingly, many other books are seasonless. Therefore, if you've written a book and are planning its launch, should you avoid some months. Opinions will vary depending on which book publicist you ask, but experience shows successful book […] September 2, 2021September 2, 2021 Saving Bookmark this article Bookmarked
Dos and Don'ts for Doing Well in TV and Radio Interviews Authors of newly published books are often interviewed on TV, radio, and podcasts as part of the launch promotion. As every book publicist knows, the interviews can be very beneficial when handled well. But on the flip side, making some common mistakes can significantly reduce their impact. Therefore, it's wise to bone up on best […] August 27, 2021August 27, 2021 Saving Bookmark this article Bookmarked
3 Ways Authors Today Can Publish Their Books Until the internet upended the book publishing world several years ago, authors had little choice but to work through a traditional publisher. The old system worked okay for those fortunate enough to have literary agents and well-known names, but it was challenging for many other writers. Today things have changed enormously, and more options allow […] August 21, 2021August 21, 2021 Saving Bookmark this article Bookmarked
Make It Easier for People to Buy Your Book If you write and publish a book on your own, eschewing a publisher, literary agent, and other industry members, it's a significant achievement. But don't get yourself to the finish line and make an error that stands in the way of your book sales – and a surprising number of self-published authors do when they […] August 16, 2021August 16, 2021 Saving Bookmark this article Bookmarked
Authors with Good Writing Habits Produce More Books When you're writing books and self-publishing them, there are many details to attend to, like finding the right editor and settling on a cover design. There are also must-dos, such as registering an ISBN number for books. But none of it matters unless you write productively and have your book ready to be published. For […] August 10, 2021August 10, 2021 Saving Bookmark this article Bookmarked
Self-Publish a Book to Promote Your Business It takes time to write a quality book, and when you self-publish one, there are added responsibilities besides being the author. But once you find out how to get an ISBN number, decide on an editor, and have a cover designed, the marketing opportunities for you and your business are substantial. Wise businesspeople (and those […] August 6, 2021August 6, 2021 Saving Bookmark this article Bookmarked
Self-Published Books Can Be Traditionally Published As more and more of the old rules fall by the wayside and more things are decided case-by-case, it's now becoming common for self-published books to become traditionally published. It's a trend with literary agents as well, as they may come on board once they've read an excellent self-published book. Publishing industry trade media report […] July 30, 2021July 30, 2021 Saving Bookmark this article Bookmarked
How to Market Your Book for Success and Higher Sales If you've written a book and plan to publish it independently, one thing is for sure: you need a marketing campaign to make it a success. While you might dream of going viral, it happens only to a handful of people each year, and it's not something you can peg your hopes on realistically. The […] July 24, 2021July 24, 2021 Saving Bookmark this article Bookmarked
Do Reviews Help with Book Publicity? The internet and indie publishing have upended many conventions in the previously staid world of book publishing (which isn't as staid anymore), and it's caused people to question many things. One of them is reviews and specifically whether they matter much for book marketing campaigns. The answer from most PR experts is yes, and it's […] July 20, 2021July 20, 2021 Saving Bookmark this article Bookmarked
An Excellent Author Bio is a Book PR Necessity Nearly all people who read and buy books want to know something about their authors. It's the same with media which include mentions of them in their stories. Therefore, it's easy to see why the most influential book marketing companies make sure their authors have outstanding bios readily available. If you've written a book or […] July 15, 2021July 15, 2021 Saving Bookmark this article Bookmarked
Reviews Help Get Books Noticed When you write and independently publish a book, there are several things you need to do before and during its launch. They range from necessities such as getting an ISBN number for books to doing what you can to spark reviews. Books reviews confer credibility on your work in ways that few other things can, […] July 7, 2021July 7, 2021 Saving Bookmark this article Bookmarked
The Value of Bylined Articles in Book Publicity Authors of non-fiction books have considerable expertise in the subject area of their books – it's what made them qualified to write. When it comes time to launch a promotional campaign, book marketing companies increasingly recommend authors write bylined articles in relevant media. The purpose is to gain exposure and gently plug a book in […] June 27, 2021June 27, 2021 Saving Bookmark this article Bookmarked
Podcasts are Teeming with Book Promotion Opportunities There was a time not that long ago that a well-established author might have questioned doing a podcast as part of a book publicity tour. But those days are gone as podcasts have become a part of many book marketing campaigns. Recent data on podcast listenership in the United States alone is impressive – over […] June 23, 2021June 23, 2021 Saving Bookmark this article Bookmarked
Authors Need a Multi-faceted Platform to Market a Book Writing and publishing a book is a significant achievement, and marketing it well is a nearly equivalent task. Authors who want to succeed need to plan their book marketing and publicity efforts carefully, and they should do it long in advance. PR gurus agree that an author's platform is also a crucial part of success. For […] June 21, 2021June 21, 2021 Saving Bookmark this article Bookmarked
