Tactical Web Media's articles Marketing A marketing guide on why we care about AR and VR Evolution would be the golden word in marketing if there ever was one. As consumers have access to increasingly modern technologies, traditional marketing methods fall short of their expectations. To appeal to clients, modern marketers must adapt to the continuously shifting media and technology landscape. Augmented and virtual reality gadgets are two innovations that […] Written by Tactical Web Media May 25, 2022May 25, 2022 Saving Bookmark this article Bookmarked Email Marketing Email performance can be improved with better reporting. Six methods to improve your email program with email reporting Track trends: Reporting at multiple time intervals, such as weekly, monthly, yearly, and year-over-year, will help you see where your data are heading up or down. Create insights: Based on these trends, your reports will include your insights into identifying problems and offering methods […] Written by Tactical Web Media May 9, 2022May 9, 2022 Saving Bookmark this article Bookmarked Digital Marketing The Top 5 Obstacles to Online Marketing – and What You Can Do About It 1. A scarcity of resources Unlike large corporations, small businesses frequently lack the financial resources to hire marketing professionals. They also have a limited advertising budget and are unfamiliar with the ins and outs of the industry. As a result, many businesses forego marketing altogether, waiting for organic growth of their websites and other […] Written by Tactical Web Media April 12, 2022April 12, 2022 Saving Bookmark this article Bookmarked SEO 9 stumbling barriers to SEO success 1. Failure to define campaign objectives It's impossible to measure SEO success if you don't know what you're trying to accomplish. Similarly, it's difficult to evaluate how well your campaign objectives were met if you've set goals but haven't identified any key performance indicators (KPIs). Nothing is more frustrating than having a […] Written by Tactical Web Media April 12, 2022April 12, 2022 Saving Bookmark this article Bookmarked Marketing 4 characteristics of a marketing automation email campaign that is intent-driven Two recent studies comparing the ROI of social media vs. email appear to contradict one another. One claimed that social media was first and email was second in terms of return on investment, whereas the other claimed the opposite. Who is correct? I'm not sure. But I realize I'm asking the wrong question because […] Written by Tactical Web Media March 23, 2022March 23, 2022 Saving Bookmark this article Bookmarked Internet Marketing There are four things to watch out for when using Google's Performance Max automated campaigns. Companies that aren't currently advertising online should consider why everyone else seems to be increasing their business using Google Ads, as Google is on its way to exceeding $200 billion in annual ad revenues. They may have tried and failed. Let's be honest: Google advertising has become increasingly automated in recent years, but it […] Written by Tactical Web Media March 1, 2022March 1, 2022 Saving Bookmark this article Bookmarked Digital Marketing In 2021, holiday e-commerce expenditure surpassed previous highs According to Adobe data, Americans spent $204.5 billion on e-commerce purchases during the Thanksgiving season. This was an increase of 8.6% year over year in online expenditure. The data shows that e-commerce shoppers spread their purchases out more in November and December. For example, expenditure increased by 19.2% YoY in the weeks leading up […] Written by Tactical Web Media February 26, 2022February 26, 2022 Saving Bookmark this article Bookmarked Business Websites in the United States are subject to the General Data Protection Regulation (GDPR). If your company has a website, it's critical that it adheres to all legal requirements. In recent years, privacy has become a big concern for online interactions, and GDPR is one of the most recent legislation that you should be aware of. Here's everything website owners in the United States need to know about […] Written by Tactical Web Media February 6, 2022February 6, 2022 Saving Bookmark this article Bookmarked Web Hosting The Value of Website Upkeep In today's corporate world, it's nearly impossible to succeed without a successful website. However, creating a stunning homepage and applying unique designs isn't everything. Only long-term success is possible, and website upkeep is an essential component. Here are four reasons why you should pay close attention to this. It will protect your website, company, […] Written by Tactical Web Media February 2, 2022February 2, 2022 Saving Bookmark this article Bookmarked Cybersecurity Cons, Ad Scams, and Ticketing Fraud on Facebook Scammers, con artists, and criminals often target Facebook with a range of phony ads and fake items as the network grows and its user base expands. While Facebook fights back, you must ensure that you are aware of the hazards before using the site or any of its services. Three of the Most Common […] Written by Tactical Web Media December 16, 2021December 16, 2021 Saving Bookmark this article Bookmarked What is Search Engine Marketing (SEM)? The term “search engine optimization” refers to the process of improving your content so that it appears higher in search engine results pages. SEO is a long-term strategy that necessitates persistence and patience. SEM, on the other hand, is a short-term strategy that takes advantage of current trends. Advertising through Google Adwords or Bing Ads, […] Written by Tactical Web Media December 1, 2021December 1, 2021 Saving Bookmark this article Bookmarked Consumers are being scammed and attacked by cyber criminals who are taking advantage of their fears As the Coronavirus, also known as COVID-19, continues to infect people all over the world, fraudsters are taking advantage of people's fear and ignorance about the virus to sell fraudulent goods and spread phishing emails, messages, and social media postings that target consumers and individuals. The phishing emails and social media posts promote awareness, preventative […] Written by Tactical Web Media November 22, 2021November 22, 2021 Saving Bookmark this article Bookmarked Loading Load more
Marketing A marketing guide on why we care about AR and VR Evolution would be the golden word in marketing if there ever was one. As consumers have access to increasingly modern technologies, traditional marketing methods fall short of their expectations. To appeal to clients, modern marketers must adapt to the continuously shifting media and technology landscape. Augmented and virtual reality gadgets are two innovations that […] Written by Tactical Web Media May 25, 2022May 25, 2022 Saving Bookmark this article Bookmarked
Email Marketing Email performance can be improved with better reporting. Six methods to improve your email program with email reporting Track trends: Reporting at multiple time intervals, such as weekly, monthly, yearly, and year-over-year, will help you see where your data are heading up or down. Create insights: Based on these trends, your reports will include your insights into identifying problems and offering methods […] Written by Tactical Web Media May 9, 2022May 9, 2022 Saving Bookmark this article Bookmarked
Digital Marketing The Top 5 Obstacles to Online Marketing – and What You Can Do About It 1. A scarcity of resources Unlike large corporations, small businesses frequently lack the financial resources to hire marketing professionals. They also have a limited advertising budget and are unfamiliar with the ins and outs of the industry. As a result, many businesses forego marketing altogether, waiting for organic growth of their websites and other […] Written by Tactical Web Media April 12, 2022April 12, 2022 Saving Bookmark this article Bookmarked
SEO 9 stumbling barriers to SEO success 1. Failure to define campaign objectives It's impossible to measure SEO success if you don't know what you're trying to accomplish. Similarly, it's difficult to evaluate how well your campaign objectives were met if you've set goals but haven't identified any key performance indicators (KPIs). Nothing is more frustrating than having a […] Written by Tactical Web Media April 12, 2022April 12, 2022 Saving Bookmark this article Bookmarked
Marketing 4 characteristics of a marketing automation email campaign that is intent-driven Two recent studies comparing the ROI of social media vs. email appear to contradict one another. One claimed that social media was first and email was second in terms of return on investment, whereas the other claimed the opposite. Who is correct? I'm not sure. But I realize I'm asking the wrong question because […] Written by Tactical Web Media March 23, 2022March 23, 2022 Saving Bookmark this article Bookmarked
Internet Marketing There are four things to watch out for when using Google's Performance Max automated campaigns. Companies that aren't currently advertising online should consider why everyone else seems to be increasing their business using Google Ads, as Google is on its way to exceeding $200 billion in annual ad revenues. They may have tried and failed. Let's be honest: Google advertising has become increasingly automated in recent years, but it […] Written by Tactical Web Media March 1, 2022March 1, 2022 Saving Bookmark this article Bookmarked
Digital Marketing In 2021, holiday e-commerce expenditure surpassed previous highs According to Adobe data, Americans spent $204.5 billion on e-commerce purchases during the Thanksgiving season. This was an increase of 8.6% year over year in online expenditure. The data shows that e-commerce shoppers spread their purchases out more in November and December. For example, expenditure increased by 19.2% YoY in the weeks leading up […] Written by Tactical Web Media February 26, 2022February 26, 2022 Saving Bookmark this article Bookmarked
Business Websites in the United States are subject to the General Data Protection Regulation (GDPR). If your company has a website, it's critical that it adheres to all legal requirements. In recent years, privacy has become a big concern for online interactions, and GDPR is one of the most recent legislation that you should be aware of. Here's everything website owners in the United States need to know about […] Written by Tactical Web Media February 6, 2022February 6, 2022 Saving Bookmark this article Bookmarked
Web Hosting The Value of Website Upkeep In today's corporate world, it's nearly impossible to succeed without a successful website. However, creating a stunning homepage and applying unique designs isn't everything. Only long-term success is possible, and website upkeep is an essential component. Here are four reasons why you should pay close attention to this. It will protect your website, company, […] Written by Tactical Web Media February 2, 2022February 2, 2022 Saving Bookmark this article Bookmarked
Cybersecurity Cons, Ad Scams, and Ticketing Fraud on Facebook Scammers, con artists, and criminals often target Facebook with a range of phony ads and fake items as the network grows and its user base expands. While Facebook fights back, you must ensure that you are aware of the hazards before using the site or any of its services. Three of the Most Common […] Written by Tactical Web Media December 16, 2021December 16, 2021 Saving Bookmark this article Bookmarked
What is Search Engine Marketing (SEM)? The term “search engine optimization” refers to the process of improving your content so that it appears higher in search engine results pages. SEO is a long-term strategy that necessitates persistence and patience. SEM, on the other hand, is a short-term strategy that takes advantage of current trends. Advertising through Google Adwords or Bing Ads, […] Written by Tactical Web Media December 1, 2021December 1, 2021 Saving Bookmark this article Bookmarked
Consumers are being scammed and attacked by cyber criminals who are taking advantage of their fears As the Coronavirus, also known as COVID-19, continues to infect people all over the world, fraudsters are taking advantage of people's fear and ignorance about the virus to sell fraudulent goods and spread phishing emails, messages, and social media postings that target consumers and individuals. The phishing emails and social media posts promote awareness, preventative […] Written by Tactical Web Media November 22, 2021November 22, 2021 Saving Bookmark this article Bookmarked
