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The advent of the Internet has changed the way people do business, and nowhere is this more evident than in the crowdfunding industry. Being more connected, better informed, and more secure means that like-minded people can band together and ensure that the whole package scores more hits than the sum of the parts.

In short, crowdfunding is the result of a whole group of people investing their money in a business, project or product. Amounts can range from $ 1 to $ 100,000 or more, depending on platform and industry. So, if you have a great business or product idea, read on to find a crowdfunding site that's perfect for your needs.

Donations against justice

The earliest and most famous platforms are Kickstarter and Indiegogo. Each of them boasts millions of users, and each has raised billions of dollars and launched very successful companies. Many great ideas have gone from theory to reality with these sites, such as Oculus, which raised $ 2.4 million and was subsequently acquired by Facebook for $ 2 billion, and Exploding Kittens, which raised $ 8.8 million through Kickstarter. 

These platforms operate on a “donation” model, where money is crowdsourced and in return the people who donated to the campaign receive anything from a T-shirt to special product offers at launch. Kickstarter and Indiegogo differ from each other in that Indiegogo allows nonprofits to raise rates on their platform. Kickstarter is not. Another difference is that Kickstarter does not allow you to hold money if you have not met your financial goals, whereas Indiegogo offers "flexible funding" that allows you to hold money anyway.

On equity-based crowdfunding sites, the money is crowdsourced and shares in the company are received in return. The big names in this area are AngelList and Crowdfunder. AngelList became very active in the venture capital ecosystem and later became a participant in the crowdfunding world. 

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In order to successfully attract funding on this platform, it helps to attract a well-known leading investor or industry representatives to the company. Crowdfunder, on the other hand, is a more general platform, however it is still very closely associated with angels and venture capital arenas. The companies on this site have raised millions of dollars and, more importantly, caught the attention of some of the big companies in the investment industry, opening up even more opportunities for them. Like AngelList,

Platforms

That Offer More Than Just Funding Another well-known platform that has proven to be outstandingly effective is RocketHub, which, in addition to raising money, also provides you with articles and tools to grow a successful business. It's more of a boutique service; You submit your business idea and plans, RocketHub reviews them and, if necessary, gets in touch within 72 hours with additional information and capital raising options for your business. He guides you throughout the entire funding process, which is a big plus, especially for aspiring entrepreneurs.

For smaller companies with a great idea, Fundable is definitely worth checking out. The platform's goal is to foster entrepreneurship and small business, and in this regard it has proven to be very successful, raising over $ 80 million. USA. He is known for his founder-friendly and hands-on approach, guiding entrepreneurs through every step of the fundraising process. CircleUp completes an equity-based platform that is a product-based consumer platform. This is a great place to turn that brainwave into a product on the shelf and millions in the bank. The platform boasts over 800 professional investors and has raised over $ 380 million.

Crowds for the cause

Typically, crowdfunding platforms take a percentage of the funds raised, which usually ranges from 1% to 5%. Given the potential growth potential and the exposure they provide, this amount seems quite reasonable. But beyond raising money for a specific product or service, crowdfunding plays an important role in supporting artists, creativity, and philanthropy.

For example, Patreon uses a unique monthly subscription model so that donors can regularly provide support to targets, artists, or other “creators” that they care about. These can be podcasts, photographers, musicians looking for funds to publish a CD or even a TV series. GoFundMe is another big name in the industry that has put some really important reasons at stake. Anyone can start a GoFundMe campaign and people can donate to it so they can achieve their goals; whether it's a race for a cancer facility, fundraising for a medical emergency, or even raising money to support an 86-year-old jazz drummer. GoFundMe has raised over $ 3 billion for a variety of reasons and provides easy setup and training for anyone looking to start a campaign.

For a platform that has worked with some of the biggest names in nonprofits like Unicef and the American Red Cross, visit Crowdrise, which raises funds for everything from water projects in Africa to community events.

The Magic of Crowdfunding

Crowdfunding has changed the game and led to big massive payouts for successful entrepreneurs who raised money and made massive exits, not to mention that many investors were very happy along the way.

Of course, crowdfunding is not without risks, but in this hyper-connected world where geographic distances and internal connections are becoming less important, it opens up big ideas for a lot of people and money, leading to big wins for everyone.