1. Legal

Sean Olson, No Longer A Prisoner Of His Own Law Firm

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What this is really all about is finding that sweet spot,” explained Sean. “It’s about finding that right balance where there’s time to do the things in life I really want to do. The things that bring us true joy. In order to get to that spot, it’s not going to happen overnight. You’ve got to have a plan and you’ve got to make it work.”

Every Day Has A Plan
It’s like a big switch was flicked in Sean’s mind, and he realized that he had to make the law firm work for him – and not the other way around – in order for that to happen. “Every day has a plan put in place to help us get through to the end, and I never had that before,” he said.

“I can’t allow the firm to run me,” Sean continued. “I have to own a business. I don’t want to own a job. In 2019, Sean Olson is finally acting like a business owner.

“With my systems in place, I can hand a job off and know that it’s going to get accomplished and it’s going to get accomplished the way I need it to be accomplished.

“It feels amazing. I don’t worry about that part of things anymore. When I know someone else has been given a task to do and I don’t have to sit around all day and worry about whether it’s getting done and getting done in a proper way, it’s an amazing feeling. It’s 200 pounds off my shoulder every single day.”

Looking For A Change
In 2017, Sean decided to find a solution that would teach him what he needed to know about signing new clients and managing a personal injury law practice.

“I never got the sense that Ken was selling me,” said Sean. “He never took the opportunity to brag about himself or his firm, or the things he had done. He said, ‘Look, go talk to some people who have worked with the group, and then come back and talk to me and we’ll see what we can do.’ So I spoke to a PILMMA member on the west coast.

“He walked me through all the different things that he had done over the last couple of years to grow his firm, and become very successful,” said Sean. “He said, ‘That’s the kind of thing that you’re going to get with PILMMA. You’re going to learn how to manage a firm, how to market your firm and take care of the business side of things that nobody ever wants to tell you about.’

“So I signed up and went to the PILMMA Super Summit, and it was like drinking out of a firehose.”

Amazing Energy & Community
Sean found himself invigorated not just by the marketing and management strategies presented at the Super Summit; he also found a supportive community of like-minded lawyers who wanted to achieve the same success.

“It was amazing,” said Sean. “It was that same sense of community there that I’ve got out here with the trial lawyer organization. And it was that energy, that willingness to share, that desire to see everybody succeed. I don’t know, I guess it’s hard to explain. I walked away with a million ideas.”

With his fresh plan for 2019 into 2020, and the support provided by PILMMA, its members and his involvement in one of our Mastermind Groups, Sean is on track for success.

“I know that I’m good at what I do, and that I can get the job done for those individuals,” said Sean, “But without PILMMA, without marketing and management of a firm, those people are never going to know that I’m here and ready to help them, and so it’s a necessary part of the job. So yeah, PILMMA helps. PILMMA has been instrumental in getting me to this point, and will be instrumental in getting me to the next step.

“I’m pretty confident at this point in time. I think if you associate with enough different attorneys who have done it, you realize that it’s not necessarily rocket science or brain surgery to make it happen. You just have to know what needs to be done, and then have a willingness to do it. And if you do those things, I think there’s no option but success at the end of the day.”




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