Do you own or manage a jewelry business that is open to the public? If this is the case, you need to double ensure that you have the appropriate display cases for your items. Jewelry display cases for retail stores are an essential component for the presentation of products, which makes them essential for many retail businesses in general. Continue reading to gain further insight into the significance of selecting the appropriate display container while presenting jewelry.
Shoplifting is inherently discouraged by display cases. According to the findings of the Global Retail Theft Barometer, losses in retail globally totaled $128 billion in 2016, with $42 billion of those losses occurring in the United States alone. To put this into perspective, that works out to approximately 1.29 percent of the total sales made in retail. Even more concerning is the fact that only a small percentage of those who steal from stores are ever apprehended, and even fewer of those are brought to court.
Jewelry display cases for retail stores can help reduce the likelihood of shoplifting occurring, yet there is no foolproof method to stop it entirely. Potential shoplifters will be deterred if expensive rings, necklaces, bracelets, earrings, and other pieces of jewelry are kept hidden behind display cases. This does not necessarily imply that you are required to put all of the jewelry in your store behind display cases; however, you should at the very least store the precious goods in this location.
You should make the appropriate investment in display cases for your jewelry business for a number of reasons, one of which is that they make the products simpler for customers to see. It can be challenging for customers shopping for jewelry to recognize the small differences that set different pieces of jewelry apart from one another. The shopper, on the other hand, will have an easier time studying the product's intricacies with the assistance of a display case that has backlighting. Because of this specific requirement, display cases are frequently constructed with their own internal lighting. The use of these lights will improve the appearance of jewelry and make it easier for customers to detect fine features that would otherwise go unnoticed.
The question now is: how do you determine which display cases to employ in your jewelry store? Go to Now Displays– one of the best sellers of display cases, and pick the carrying solution that caters most closely to the demands of your specific application.