Growing quest for automated products for convenience is predominantly driving demand for novel product categories like smart diapers. The baby boom, especially across the major economies of the world, is likely to keep this demand afloat in the near future. Fairfield Market Research in its new upcoming study suggests that the global leaders like Kimberly Clark, and Proctor & Gamble will continue to spearhead global Smart diapers market with innovative launches in the category. Increasing parental urge to get to know about the children's hygiene habits is another strong factor expected to drive sales in future. As smart diapers enable real-time monitoring of specific health parameters, the market expansion is poised to see a steady pace, says the initial research findings.
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Higher Costs Continue to Prevent Smart Diapers from Penetrating Developing Nations
With a greater number of parents seeking assistance in monitoring parameters such as urine output, skin temperature, bowel movements, and wet and soiled diapers, smart diapers is expected to see an uptrend. However, a 3x higher price point of these diapers compared with their conventional counterparts will remain a major impediment to rapid market growth. While the cost will continue to be a major challenge to product penetration across a majority of nations, it will especially be a rock solid roadblock for market participants striving to penetrate developing economies of Asia Pacific, Africa, and Latin America. Certain more pressing issues across these economies, and the sheer number of competitors here that present a plethora of low-cost alternatives will collectively continue to detain the interest of smart diaper makers to invest in these markets.
North America to Continue Dominating Global Smart Diapers Market
Stupendous expansion of the baby care segment has augured well for innovative product categories such as smart diapers. However, this growth of market is predominantly observed in developed western countries that house larger premium consumer populations willing to spend on such high-end products. North America that currently dominates global smart diapers market and is expected to continue to its pre-eminence in global market as a considerably large parent population considers purchasing smart lifestyle products for their kids. With more parents, especially in the US, showing their preference for eco-friendly, safer smart baby care products, sales smart diaper is likely to remain buoyant. Soaring popularity of smart health products in North American, and European markets is also expected to serve as an important factor fostering the growth of smart diapers market here.
Global Smart Diapers Market Leaders
The report sheds light on some of the most prominent players leading the competition landscape of global smart diapers market. Some of the key companies that would be profiled in the report, include Procter & Gamble, Kimberly-Clark, Wonderkin Co., Ontex, Essity Aktiebolag, Simavita, Sinopulsar, Vandrico Solutions Inc., Abena, ATZ Global Co., Ltd., and DigiSense.
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