LinkedIn is a powerful business networking tool, and one of the best ways to use it is to regularly share high-quality content with your connections. But if you’re like most people, you probably don’t have the time to manually post to LinkedIn every day.
That’s where a Free LinkedIn post scheduler comes in. A post scheduler is a tool that allows you to automate your LinkedIn content sharing. In this article, we’ll give you a step-by-step guide on how to use a free LinkedIn post scheduler called Sprout Social.
By the end of this guide, you’ll know how to:
– Set up a free Sprout Social account
– Connect your LinkedIn profile to Sprout Social
– Schedule LinkedIn posts in Sprout Social
– Measure the performance of your LinkedIn posts
What is a LinkedIn Post Scheduler?
A LinkedIn post scheduler is a tool that helps you automate your content sharing. A post scheduler allows you to schedule your posts in advance, so you don’t have to log in and manually post every day.
A LinkedIn post scheduler can also help you monitor the performance of your posts. Many post schedulers offer analytics that let you see how many views, likes, and shares your posts get. This helps you determine which content resonates with your audience and which doesn’t. Analyzing these metrics also helps you determine when your posts get the most engagement from your audience.
Why should you use a LinkedIn Post Scheduler?
Using a LinkedIn Post Scheduler can help you reach a wider audience, save time, and gain more insights into your posts.
With a post scheduler, you can create and schedule content to be distributed at more convenient times, so there’s a higher likelihood that more of your followers will see it. This is especially helpful if you have followers from different regions and time zones.
A post scheduler also helps you save time. Creating highly engaging content can be time-consuming. Scheduling your content with a post scheduler allows you to plan your posts in advance so you don’t have to worry about coming up with new content daily.
Finally, using a post scheduler will give you more insights into your content. You can gain valuable insights into which content gets the most attention and engagement from your followers. This can help you post content that resonates with your target audience.
How to use a LinkedIn Post Scheduler?
Using a LinkedIn Post Scheduler is not difficult and it can help enhance your social networking presence. Here is a step-by-step guide on how to use a LinkedIn Post Scheduler.
- Select a Scheduler– The first step is to select a LinkedIn post scheduler. There are several free post-schedulers available to choose from. Choose a scheduler that fits your budget and has the features you need.
- Set Up Your Account– Next, you need to create an account. This process usually takes only a few minutes. Once you’ve set up your account, you’ll be able to access the scheduler and begin to create and plan your posts.
- Start Scheduling Posts– Now that you have created an account, you can start creating and scheduling posts. When creating posts, make sure to keep the length and formatting in mind. Long posts with many images or videos may take longer to upload.
- Set Preferences– Setting preferences on your LinkedIn Post Scheduler helps you control when, where, and how often you post content. You can decide to post your content on a daily basis, weekly, monthly, or whenever you want. The scheduling feature helps you to set and adjust the start and end times of each post.
- Analyze Data– Finally, once your posts are scheduled, the scheduler will provide you with analytics and insights into the performance of your posts. This
LinkedIn Post Scheduler Tips
Once you have set up your LinkedIn Post Scheduler and begun to plan and post your content, there are still a few things you can do to get the most out of the tool. Here are a few tips to help you get the best results:
- Plan Ahead– It’s important to plan your posts in advance. By scheduling posts ahead of time, you’ll be able to get the most out of each post and ensure that you’re always posting fresh and engaging content.
- Monitor Content Performance– Use the analytics provided by the scheduler to track the performance of your posts. This will help you to see which posts are performing well and adjust your strategy accordingly.
- Track Competitors– The scheduler can also be used to track competitors and see what kind of content they’re posting. This can help you decide what kind of content to post and when, and how to stand out from the competition.
- Utilize Automation– Automation is one of the most powerful aspects of a LinkedIn Post Scheduler. It allows you to save time by automating mundane tasks such as setting preferences and scheduling posts.
- Use Automated Scheduling– Automated scheduling allows you to set preferences and have posts go out automatically. This allows you to spend more time creating content and less time manually scheduling and tracking posts.
Conclusion
A LinkedIn Post Scheduler is an effective way of increasing your visibility, extending your reach, and connecting with potential customers and network contacts. In this guide, we provide detailed instructions to help you set up the tool and maximize its benefits.
You will also find strategic advice on how to plan ahead, track competitors, measure content performance, take advantage of automation features, and employ automated scheduling; all of which will enable you to more effectively use the tool and expand your presence on LinkedIn.
By understanding the tool's capabilities followed by solidifying a strategy that leverages those features — you’ll ensure that each post works for you so that your profile can further grow.
