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formance Accounting is referred to as “business language” by many people. Why? Because it contains so much information that owners, managers, and investors require in order to assess a company's financial performance. These are all business people who are interested in the company's activities because they are influenced by it. Accounting, in fact, is designed to assist participants in making better business decisions by providing financial data.

Obviously, you wouldn't try to run a business or make investment decisions without accurate and timely financial data and the assistance of an accountant.

More importantly, accountants ensure that participants comprehend the meaning of financial data and work with individuals and organizations to assist them in applying financial data to solve business problems.

Actually, gathering all of the data is the easy part; all you have to do now is fire up your calculating software. Analyzing, interpreting, and transmitting data is the difficult part.

Of course, you should be able to clearly present everything while interacting with people from various business disciplines. In any case, accounting can now be defined as the process of measuring and summarizing business activities, interpreting financial data, and communicating results to managers and other decision-makers. Accounting Specializations
Accountants usually specialize in one of two areas. Accountants provide data and analysis to decision-makers in the organization to aid them in their work. Accountants provide data to individuals and groups both inside and outside the organization to assist them in evaluating their financial performance.

To put it another way, financial management assists you in keeping your business running while accounting informs you of your performance.

Accounting and Finance
Financial management is critical in assisting managers in carrying out their responsibilities. The method of reporting information is flexible because the information you provide is intended for use by individuals performing a variety of tasks. The reports are tailored to the needs of individual managers, and their goal is to provide managers with relevant, accurate, and timely information to help them make decisions. Accountants collaborate with people from all areas of the organization's work, including human resources, operations, marketing, and finance, to prepare, analyze, and transmit such data.

Balance is key.

The financial statements give a snapshot of the company's performance over time.

Accounting is in charge of preparing the organization's financial statements, which include the income statement, equity proprietary statement, balance sheet, and cash flow statement. These statements summarize the company's past performance and assess its current financial position. Accountants follow the same set of rules when preparing financial statements, known as generally accepted accounting principles (GAAP) — the basic financial reporting standards established by the independent Financial Accounting Standards Board (FASB). Users want to know that financial statements are prepared in accordance with GAAP so that the information reported in them is correct. They also understand that they can compare statements issued by different companies.

Despite the fact that US-based companies follow GAAP, many companies outside the US use a different set of accounting standards known as International Financial Reporting Standards (IFRS). The International Accounting Standards Board (IASB) has issued international standards that differ from US GAAP in a few key ways. The International Financial Reporting Standards (IFRS), for example, tightens up some of the ways you can calculate inventory costs, but we won't focus on that unnecessarily. However, many experts believe that a single set of global standards will eventually emerge to govern U.S. corporate accounting processes. as well as non-U.S.

Who makes use of financial data?
Accounting information users are easy to spot — they're factory managers, in fact. However, we need to look more closely at users of financial accounting data and learn more about what they do with the information provided by accountants.

Managers and owners
Financial statements serve as report cards for owners and managers by summarizing the results of the company's financial activities over time. They may state whether the company made a profit or not, as well as provide additional information about the company's financial position. They also provide managers and owners with information that they can use to take corrective action.

Debtors and Investors
Would you not want to know what a business was like if you borrowed money from a friend to start one? Investors and lenders provide the capital that allows the company to operate, so it's not surprising that they share the same sentiment. They read the financial statements to evaluate the company's performance and make decisions about ongoing investments because they know it's impossible to make wise investment and loan decisions without accurate reporting on the financial health of the organization.      

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