If you are just starting your business, or you are looking for some free resources to help you out, you should check out these online sources of digital marketing content. YouTube is a treasure trove of digital marketing content. Search for a relevant topic and you'll probably get hundreds of results. Instead of sifting through hundreds of results, pick a few from well-known individuals to get a clear picture of what to focus on. Some notable names you can start with include Gary Vaynerchuk, Seth Godin, and Jay Baer.
SEMrush offers free social media toolkit
SEMrush is a comprehensive toolkit for your digital marketing strategy. It provides you with information on competitor campaigns, paid search rankings, top pages, geo-distribution, and subdomains. It also provides you with ideas for ad copy. Its basic tool, the Domain Overview, provides a comprehensive overview of your site and your audience. The company has even included an optional Competitive Intelligence Add-On that allows you to track the competitors.
SEMrush's free social media toolkit comes with a free social media dashboard and offers analytics on your competitors' performance. You can also create an editorial calendar and import posts from a CSV file. You can also set up your own schedule for posts and automatically publish them according to the tools' recommendations. This way, you can create content and monitor your competitors' performance. You can also use the toolkit to create and manage content on social media and keep up with your competitors.
HubSpot offers free digital marketing courses
HubSpot offers a variety of free digital marketing free resources to help you improve your business. Its free courses are designed for beginners and experts alike, and the course content is well-crafted and presented in manageable amounts. These courses are the perfect way to expand your marketing knowledge while also adding a visible boost to your resume. You can also sign up for a certification program with HubSpot if you have taken one of the courses.
If you're not quite ready for a certification program, you can take an online course from HubSpot Academy. This online learning program features courses taught by HubSpot's team of marketing experts. Each course includes video lessons, quizzes, and tests, and is free. You can earn a badge or certificate after completing each course. You'll learn everything from social media marketing to email marketing to SEO.
Copyblogger offers free content marketing plan template
The copyblogger is considered the bible of content marketing. The website has become a software organization that teaches copywriting, SEO, and email marketing. Unlike other copywriting services, Copyblogger is a training program. Instead of providing a finished product, you will get a plan for your content marketing strategy, which includes keywords and the type of audience your business will be targeting. The website is free to join, and membership includes a number of helpful resources.
If you're not sure how to get started with content marketing, Copyblogger offers a free template for creating a plan. Unlike other free tools, this template can help you create a marketing strategy in just a few minutes. It can help you create a content strategy that is suited to your business goals. The template can be used by all types of businesses to help them develop a content marketing strategy.
OptinMonster offers free landing page conversion course
OptinMonster's free landing page conversion course is a great way to learn the basics of digital marketing. The software comes with beautiful templates and powerful targeting features to increase conversions. It is perfect for non-technical users. Its templates are easy to modify and come with a variety of features to encourage email subscribers. The sales page includes a video explaining the product and a testimonial section that doesn't autoplay. The copy is easy to understand, and the testimonials from actual users add credibility.
OptinMonster has a comprehensive list of campaign types that cover every possible visitor action. It features targeted messages that are delivered at key points based on site visitor behavior. Its popular form of popup, called a lightbox, can boost conversion rates by 600 percent. Its demand-action nature forces users to take action. They can't continue browsing unless they resolve the lightbox. It's common to see mailing list signup forms within a lightbox.