Potato Chips Market Outlook:
The IMARC Group’s latest research report, titled “Potato Chips Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, The global potato chips market size reached US$ 33.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 40.0 Billion by 2028, exhibiting a growth rate (CAGR) of 3% during 2023-2028.
Potato chips refer to one of the most popular snacks that are prepared by slicing potatoes. They are baked or deep-fried and seasoned with salt and spices. Potato chips are stored and processed in such a way that they are inert towards any microbiological spoilage, chemical and enzymatic activities, as well as moisture or other vapor migration. They are commonly available in numerous flavors, including cheese, barbeque, spicy, sour cream, etc. In line with this, potato chips are usually packed and sold in air-tight plastic bags to retain the taste and texture of the product.
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Potato Chips Market Growth and Development:
The growing number of organized retail stores, the changing dietary patterns of individuals, and the inflating disposable income levels are primarily driving the potato chips market. Additionally, the escalating demand for convenience and snack food products among working professionals, on account of their hectic schedules and busy lifestyles, is further catalyzing the market growth. Besides this, the widespread adoption of potato chips, as they shorten the meal preparation time and can be served in the form of a quick snack, is acting as another significant growth-inducing factor. Moreover, the development of potato chips that exhibit reduced fat and calorie content and are fortified with healthy ingredients, have lower cholesterol, etc., is positively influencing the global market. Apart from this, they are gluten-free and non-GMO verified and made with sea salt, natural colors, and flavors, which is also stimulating the market growth. Furthermore, the rising utilization of innovative marketing strategies is anticipated to fuel the potato chips market over the forecasted period.
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List of Top Potato Chips Manufacturers Worldwide:
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PepsiCo, Inc.
Establishment: 1965
Headquarter: New York, United States -
Kellogg’s
Establishment: 1906
Headquarter: Michigan, United States -
Kraft Foods
Establishment: 1903
Headquarter: Illinois, United States -
General Mills
Establishment: 1928
Headquarter: Minnesota, United States -
Yellow Diamond
Establishment: 2004
Headquarter: India -
Nestle SA
Establishment: 1905
Headquarter: Switzerland
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