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Management strategies are a vital part of running a successful business, and it is the same when it comes to a general medical practice too. If you do not have proper management strategies to operate your business, it will eventually crumble.


Managing a GP clinic business is not easy, because there are many different aspects that you need to consider in order for it to be successful. You need to have a strategic plan and make sure all the necessary components are in place so your business can run smoothly.


The following are some of the most important strategies you should follow, according to practice management consultants.

  • Create a Strategic Plan: This is one of the most important steps you can take in order to ensure the success of your general practice in Australia. A good strategic plan will outline your goals, objectives, and how you plan on achieving them. Without this document, it will be difficult to make informed decisions about your business and stay on track.
  • Develop Policies & Procedures: In addition to having a strategic plan, it is also important to develop policies and procedures which need to be followed by all employees in your business. This will help to ensure that everyone is on the same page and knows what is expected of them.
  • Track Performance: It is important to track the performance of your practice so you can identify areas where improvements need to be made. This can be done by reviewing financial reports, patient satisfaction surveys, or other metrics.
  • Stay Organized: Good organization is key to running a successful business. Make sure you have a system in place for tracking patients, appointments, billing, etc. This will help minimize chaos and keep things running smoothly.
  • Develop a Marketing Plan: A good marketing plan will help increase awareness of your GP business and bring in more patients. There are many different ways to promote your business, so find the strategies that work best for you and stick with them.
  • Set Goals: It is important to set goals for your practice and track progress towards these goals. This will help keep you focused and motivated, and will ensure that your business is headed in the right direction.
  • Hire professional staff: This is very important for any GP business, as having professional staff will help ensure that patients are taken care of properly and the practice is running efficiently.
  • Keep up to date with technology: Technology can be very important for a medical office so it is crucial to keep up to date on changes in this field.
  • Create systems: Create standardized workflows and procedures for your office. This will help minimize chaos and keep things running smoothly. Make sure these processes fit into your overall strategic plan, but don't let them get in the way of patient experience or safety.
  • Keep track of patient experience and satisfaction: Make sure you are collecting patient feedback and using it to improve the patient experience. Use surveys, interviews, or focus groups to get a better understanding of what patients think about your practice.
  • Stay up to date on medical billing and coding: Make sure you have an understanding of the latest changes in medical billing and coding so that you can ensure your office is being billed correctly.
  • Create a strategic plan: A strategic plan will help keep your business organized and on track. It should include goals for the short-term and long-term, as well as steps needed to achieve these goals.


In addition to the above, there are also smaller daily tasks that are important for any practice owner to follow. These include such things as:

  • Keep track of your time – keep a log on how long you spend on different tasks. Keeping a track of the time you spend each day on different tasks can help you better manage your time in the future. This will allow you to see where you might be able to cut back and free up some extra time for other tasks. If you find that a certain task is taking up too much of your time, consider outsourcing it or delegating it to someone else on your team.
  • Use Google Calendar to create an agenda for the day, week, or month – Google Calendar is a great way of setting up an agenda for the day, week or month. Prioritize your tasks on the calendar and then work through it in order of priority. If certain tasks take longer than you expect them to, cut out other less important ones that are further down on your list so they don't get forgotten about completely.
  • Create a system for handling paperwork and filing it away in the right place – Keeping your paperwork organised is essential to running a smooth business. Not only will it help you to stay on top of your filing, but it will also allow staff members to easily find the information they are looking for when necessary. You can even create labels that say ‘urgent' or ‘to do today', which means no more lost paperwork.
  • Set aside time each day to answer phone calls, emails, and voicemails – While everything you do at the practice is important work, you also need to follow up on the less important tasks such as answering phone calls, emails, and voicemails. This can easily be done by setting aside time each day to tackle these items. Doing so will help you stay organised and ensure that no task is left undone.
  • Make sure you have back-ups of all your important documents so they are safe in case anything happens to your computer or other devices – Daily backup procedures are an important way of ensuring that your data is always safe. In addition to backing up your computer, you should also make sure that you have back-ups of all your important documents. This way, if something happens to your computer or other devices, you will still have access to all your information.
  • Track expenses by creating an expense report every month that includes what was purchased with who was present when it happened – Expense tracking can help you keep tabs on how your practice is spending its money. By creating an expense report every month that includes what was purchased and who was present when it happened, you can keep track of where your money is going and identify any areas where you may be able to save some money.


These are just a few of the general practice management strategies that owners should follow in order to run a successful business. Good management is essential for any organization, and it is especially important in the rapidly-changing healthcare industry. Follow these tips and you can be sure that your GP practice is on the road to success.



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